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UM’s 2021 Homecoming King and Queen have studied journalism and IMC

Posted on: October 14th, 2021 by ldrucker

Congratulations to the 2021 University of Mississippi Homecoming King and Queen, who have both taken classes in journalism and integrated marketing communications (IMC) at the University of Mississippi School of Journalism and New Media.

Students Kenzee Blount and Bradford Stewart were voted as Ole Miss royalty.

Bradford Stewart is a Birmingham native studying IMC.

She started a fashion blog with her sisters called Poema, Spanish for poem, that was inspired by a Bible verse, and she dreams of turning the blog into a clothing store with her sisters, according to a story in The Daily Mississippian.

Homecoming King and Queen, from left, Bradford Stewart and Kenzee Blount. Photo from the Ole Miss social media account.

Homecoming King and Queen, from left, Bradford Stewart and Kenzee Blount. Photo from the Ole Miss social media account.

Stewart is involved in the Rebelettes and The Grove Retreat, a Christian-based student organization that welcomes incoming freshmen to Oxford. Her older sister founded the group. Stewart is also involved in Tri Delta sorority, serving as membership experience chair. You can read the full story at this link. 

Blount is a senior in the School of Business Administration who is earning a bachelor’s of business administration in general business. He has taken journalism classes and written for Oxford Stories.

Blount was co-director for special events for the Active Minds organization, and he served as a learning and engagement ambassador, MPower peer leader, director of Rebel Run, and as an orientation leader, according to a DM story. You can read more about the Independence, Mississippi native below.

Texas Monthly editor in chief inducted into Alumni Hall of Fame

Posted on: October 11th, 2021 by ldrucker

A University of Mississippi journalism graduate was recently inducted into the Alumni Hall of Fame. Dan Goodgame, who graduated from UM in 1975, is editor in chief of Texas Monthly, an award-winning magazine that has covered the Lone Star State for 48 years.

The Ole Miss Alumni Association recognized seven distinguished University of Mississippi alumni, including Goodgame and a former professor and campus administrator, with its highest annual awards as part of Homecoming 2021.

Alumni Hall of Fame inductees for 2021 are: Coolidge Ball (BRL 75), of Oxford; Dan Goodgame (BA 75), of San Antonio, Texas; Richard C. O’Ferrall Jr. (BBA 57), of Lookout Mountain, Tennessee; Michael H. Stewart (BA 75, MCJ 78), of Oxford; and Judy Trott (BSHPE 1961, MEd 64, EdD 72), of Oxford.

Ole Miss Alumni Association Names Distinguished Alumni for 2021

Since Goodgame took the helm of Texas Monthly in 2019, “the magazine has sharply increased its online audience and revenue; expanded its storytelling through podcasts, videos, books and live events; and optioned a dozen of its articles to Hollywood for development into movies and video series,” according to a UM news release.

Before joining Texas Monthly, Goodgame served as a vice president for Rackspace, a cloud computing company in San Antonio.

Dan Goodgame. Congratulations Dan Goodgame. University of Mississippi Distinguished Alumnus.

Dan Goodgame. Congratulations Dan Goodgame. University of Mississippi Distinguished Alumnus.

A Pulitzer Prize finalist and bestselling author, Goodgame has interviewed and profiled leaders in many fields, including six U.S. presidents, Saddam Hussein, Steve Jobs, Rupert Murdoch and Tiger Woods, the UM news release reports. Goodgame served as editor in chief of Fortune Small Business, whose subscribers were 1 million owners of entrepreneurial companies.

He earlier worked for Time magazine as White House correspondent, Washington bureau chief and assistant managing editor. He is co-author of the book “Marching in Place,” about President George H.W. Bush.

Goodgame worked for the Miami Herald as Middle East correspondent in the early 1980s, covering the Israel-Lebanon and Iran-Iraq wars. He started his career as a crime reporter at the Tampa Tribune.

“Goodgame is a native of Pascagoula, where his parents worked at Ingalls Shipbuilding,” UM reports. “After graduating from Ole Miss, he earned an M.Phil. in international relations as a Rhodes scholar at Oxford University. He played on the university golf team and rowed for his college.

“During the past 12 years, Goodgame has served on the boards of Texas Public Radio, the World Affairs Council, Medical Foundation and Sports Foundation. His wife, Marcia, a retired journalist and educator, works part-time for the San Antonio Book Festival. They have two sons, Clayton and Sam.”

Created in 1974, the Hall of Fame honors select alumni who have made an outstanding contribution to their country, state or the university through good deeds, services or contributions that have perpetuated the good name of Ole Miss.

Read more about Goodgame and the other Hall of Fame inductees at this link.

University of Mississippi Internship Experience leads Ayers to New York City

Posted on: October 6th, 2021 by ldrucker

Memphis native Molly Ayers, 21, is a senior integrated marketing communications (IMC) major with a minor in general business. She recently gave a presentation during the University of Mississippi Internship Experience. We asked her a few questions about the event and her goals.

Q. What is the UM Internship Experience for those who don’t know? What story did you share about yourself during this event?

A: The Internship Experience is a preparatory class that provides a support system and resources to help with the internship search. For the first semester, we spent the majority of our time on resume work and LinkedIn. We researched the cities we aimed to work in and began compiling a list of possible companies to work for.

When applications opened up, the IE staff helped us with cover letters, interview prep and sent opportunities our way. It was actually Dr. Kristina Phillips who sent me the application for the internship I ended up getting. Additionally, the IE program already had housing picked out in each city, so it took a ton of pressure off me while I was working on my applications. I was the only student who chose NYC as a location, so I was a bit nervous about living up there for a couple of months on my own.

Dr. Laura Antonow, Gabby Coggin, and Dr. Phillips kept in constant contact with me as I was making decisions and planning my trip. Dr. Antonow stayed up in the city for several days to help me get adjusted, which was such a lifesaver.

Molly Ayers leans agains a brick wall.

Molly Ayers

Q. What have been some of your favorite journalism and IMC classes?

A. My favorite IMC class I’ve taken is 104 with Scott Fiene and 306 with Brad Conaway. As a freshman in IMC 104,  Scott Fiene introduced the concept of IMC to me in a way that made me absolutely sure this is the major I wanted to pursue.

IMC 306 with professor Conaway was about internet marketing. We used a social media marketing simulator all semester, and I consider it to be one of the most valuable projects in my college career so far. Jour 273 Creative Visual Thinking was by far my favorite in that department. Professor Joe Abide’s class gave me a completely new set of skills including design and Photoshop. His class is definitely the reason I still pay for an Adobe subscription two years later.

Q. What are your plans or goals for the future? Dream job?

A: When I graduate, I’d love to continue my work for GAPPA (Global Alliance of Partners for Pain Advocacy). I think they have such a strong, important mission and so much room to grow as an organization. Something I learned about myself this summer is that I love talking to people with unique stories and being able to share them. That being said, I think I’d consider promotional marketing for nonprofits my dream job. My goals for the future mostly involve traveling the world (which is where a remote job would be convenient) but eventually, I know I want to move to NYC.

Former CBS journalist to join University of Mississippi School of Journalism and New Media as visiting professor

Posted on: September 9th, 2021 by ldrucker

A veteran, award-winning journalist, who has worked as a White House correspondent for CBS and as a reporter in Mississippi and throughout the U. S., will soon join the University of Mississippi School of Journalism and New Media faculty as a visiting professor.

Randall Pinkston will teach a course in international reporting after his arrival in January.

“Prof. Pinkston will bring a level of expertise and experience to our school that only someone who has operated at the highest levels of the profession can contribute,” said Interim Dean Debora Wenger. “He has covered plane crashes and presidents, wars and severe weather — the skills he developed as a reporter and anchor — from Jackson, Mississippi to the CBS Evening News, Randall is just the guy that some of our most talented students need to learn from. We are delighted to have him in our classrooms.”

Pinkston was born in Yazoo County. He grew up in Jackson and attended public schools. He was also an active member of Mt. Helm Missionary Baptist Church in Jackson, and he participated in school organizations at Rowan Junior High and Lanier Senior High.

Randall Pinkston

Randall Pinkston

He attended Wesleyan University in Middletown, Connecticut and transferred to Millsaps after the death of his father.

“I majored in history, intending to go to law school,” he said. “My father’s minister, the Rev. Wendell P. Taylor of Central United Methodist Church, suggested that I apply for a news trainee position at WLBT-TV. I was not accepted as a trainee, but did receive a job offer as a part-time announcer on WLBT’s sister station, WJDX-FM.”

Pinkston’s work at the radio station, while attending Millsaps, eventually led to a part-time job in the news department, as a weekend and 10 p.m. anchor and reporter.

After graduating from Millsaps, he attended a summer training program for minority journalists at Columbia University Graduate School of Journalism. He later returned to Jackson and was promoted to 6 p.m. anchor at WLBT, becoming the first Black anchor of a major newscast at the #1 station in Mississippi

Today, Pinkston is a widely respected journalist who has worked in local and network news for more than four decades. He joined CBS as a White House correspondent and later was a general assignment reporter covering national and international stories. Along the way he also earned a J. D. from the University of Connecticut School of Law.

Since retiring, Pinkston has taught journalism at Stony Brook University in New York, City University of New York and Morgan State University in Maryland.

Pinkston has also taught classes at UM. Throughout his career as an educator, he has taught media performance, communications law and ethics, financial reporting and international reporting.

“As a journalist and a Mississippian, I consider it an honor and privilege to be invited to serve as a visiting professor at the state’s ‘premier university’,” he said. “Based on my professional background and my experience as an instructor, I think I can assist students in preparing for careers in journalism and related fields. My goal is to provide students with instruction and exercises that will give them tools they use on the job. Overall, I hope to enhance their educational experience.”

Pinkston will also serve as an advisor for NewsWatch Ole Miss, the student-run TV news program produced from the S. Gale Denley Student Media Center, and he has been named as a fellow in the Overby Center for Southern Journalism and Politics.

To learn more about the School of Journalism & New Media’s programs, please visit  jnm.olemiss.edu or email jour-imc@olemiss.edu

Thank you for joining us for the School of Journalism and New Media’s birthday event

Posted on: August 26th, 2021 by ldrucker

Thank you for joining us on Thursday for the University of Mississippi School of Journalism and New Media’s birthday event.

This year, our school is celebrating its 75th Journalism and 10th IMC birthdays, and we hosted a welcome event Aug. 26 in front of Farley Hall.

Our Ambassadors helped organize the event that featured carnival games, prizes, a cornhole tournament, an involvement fair and CAKE!

If you missed the event, but you want to learn more about our journalism or integrated marketing communications (IMC) programs, email us at jour-imc@olemiss.edu.

We also encourage you to get involved with our student organizations on campus. And if you aren’t certain, but think you might be interested in journalism or IMC, take a class!

University of Mississippi School of Journalism and New Media professors offer student advice

Posted on: August 19th, 2021 by ldrucker

Students will be returning to the University of Mississippi campus in just a few days, and UM School of Journalism and New Media professors are sharing student advice for a successful semester. Much of it comes down to planning.

Rachel West, adjunct instructor of integrated marketing communications, said students should create a plan and schedule, and stick to it throughout the semester.

“Sounds so simple, but with so many classes being taught remotely for so long, it’s a change and a new routine for a lot of students who have not been in the habit of coming to class,” she said. “Budgeting time to find a place to park, walk to class, and so forth, is part of the process as well.”

Robin Street, a former senior lecture who is now an adjunct professor, said her best student advice is to always follow the public relations mantra of planning ahead.

“I suggest, especially in my online classes, that the student sit down with the syllabus, then enter all the important dates from it on his/her calendar,” she said. “My syllabus already has all the due dates for assignments, quizzes and exams. Then, they should go back a week so, and put on that calendar something like ‘Assignment due in seven days. That way, dates don’t sneak up on you.”

A graphic with Post It Notes that says Make Things Happen

Ellen Kellum, adjunct instructor of media design, said she learned in grad school that if she had several smaller deadlines built into projects, she would be much more successful.

“That was a huge factor in taming those procrastination tendencies we all have,” she said. “It made my work more polished and kept me a whole lot less stressed.”

Chris Canty Sparks, instructional assistant professor of integrated marketing communications, said preparation is key.

“Be well prepared for each and every class,” she said. “Read. Be curious. Ask questions. ‘Luck favors the prepared,’ from Edna on ‘The Incredibles.'”

Kristie Alley Swain, associate professor of journalism, said don’t be shy about asking your professors lots of questions about assignments.

“The earlier the better after the assignment is given,” she said. “Also, share your preliminary drafts with professors to see if they can provide more guidance and other feedback before you turn it in for a grade.”

Mike Tonos, instructional assistant professor of integrated marketing communications, advises students to turn in every assignment and avoid the automatic zero.

“Even a few points are better than none,” he said.

Michael Fagans, assistant professor of journalism, said it’s also important to take care of yourself physically and mentally during this time.

“Get outside,” he said. “Go for walks. Work on or find a new hobby.”

LaReeca Rucker, adjunct instructional assistant professor, said don’t be afraid to share your thoughts and ideas during class discussions.

“We live in a politically polarized world, but we should be able to share our ideas about news and media issues in classes that are about these topics even if we disagree,” she said. “Students are encouraged to share their thoughts when we discuss current events, as long as they do it respectfully.

“I welcome diverse opinions. I’m interested in getting to know each student, and I like hearing differing viewpoints. The world would be boring if we all thought the same way about every issue.”

Since many of the classes are writing classes, Rucker also advises students to think about the impact they can have with their work.

“Take your work and your words seriously,” she said. “You never know who you might touch in some small, yet important way through your writing.”

Debora Wenger, Ph.D., interim dean and professor, said make time to introduce yourself and communicate with your teachers.

“Come early or stay a few minutes late to say hello and to tell us something about you,” she said, “ — where you’re from, why you picked our school, what you’re looking forward to doing with your degree, or anything that helps us know you better.

“If you’re shy — send an email with similar details. And don’t forget to ask questions and engage with your instructors throughout the semester — we’re here to help you learn and grow.”

Integrated marketing communications student discusses her life and education journey during summer IMC class

Posted on: July 24th, 2021 by ldrucker

It won’t be long until students are back in classes at the University of Mississippi, but right now, summer classes are in session. Professor Mark Dolan’s IMC 205 class welcomed Nikki Daost last week, who discussed her education and career path in integrated marketing communications (IMC). This story was written by Paige Case, a student in Dolan’s class.

Nikki Daoust

Nikki Daoust

By Paige Case

Born in Quebec, raised in California, and now living in Mississippi, Nikki Daoust, a 23-year-old graduate student at The University of Mississippi,  has traveled her whole life.

“I travel a lot with my family. For birthdays and Christmas we go on trips and just do small gifts. Traveling together means more,” Daoust says.

While earning her integrated marketing and communications undergraduate degree at the University of Mississippi, Daoust studied abroad her junior year for six months in New Zealand. Although Daoust has traveled far and wide, she always finds her way back home to Oxford.

In New Zealand, she interned at All Heart NZ, a nonprofit organization, where she worked on branding and marketing. After her internship, she finished her undergraduate degree in 2020 and was ready to see where she would go next.

Then the pandemic hit and Daoust’s plans to travel were put on pause.

She voyaged off into a new kind of journey when she learned that Ole Miss is one of the few colleges offering a graduate IMC program. Furthering her knowledge of IMC led Daoust to explore the benefits of staying in Oxford by enrolling in the graduate program.

Her original plan was to graduate from Ole Miss and travel. She wanted to work for companies outside of Mississippi and even toyed with the idea of returning to have a temporary stay in New Zealand.

Although Daoust didn’t travel geographically, she explored different possibilities for her future by using the graduate program as her transportation to deepen her education.

The graduate program lets students dive in more on a specific area of their choosing within IMC and gives students the responsibility of being in charge of graphic design, writing, marketing, and more. It’s a two year program where students are able to work at any of the university’s departments or off campus.

“I interviewed for the School of Education, and they said they wanted a lot of videos and just ways to contact students and get involved and all that. Seems like there’s a lot of stuff for me to do here. I’ve always liked graphic design and just a way to be creative,” Daoust says.

Daoust took on the job of marketing and communications at the School of Education where she redesigned their magazine, revamped their website, put their interviews together with stories, and created an online toolbox for outlining how to market the university’s brand. With a 20-hour work week, Daoust primarily works on their graphic design, bringing out the passion she had when she was younger.

Although she was excited to start a new journey, that excitement came hand-in-hand with nervousness. “When I first got the job, I was really worried that I didn’t know anything about the School of Education or education as a whole. I’m not a teacher. I was kind of thinking that I was going to be jumping into something that was completely unknown to me, but everyone there is super friendly,” Daoust says.

Working on the School of Education’s magazine and website gave Daoust a chance to take hold of her creativity and apply it to marketing something she knew little about.

“It’s kind of nice being one of the only people in charge of marketing and communications because it gives me a little bit more creative freedom, and I just get to express myself, even though it’s limited to the university’s branding,” Daoust says.

In addition to the work she’s done on the magazine and website, she also helps contribute to the School of Education’s Instagram. “When I first started, we were trying to grow our social media presence,” Daoust explains.

She managed the Instagram account by posting on it and improving it based on the analytic data. “We have weekly meetings. We see if there’s an increase or decrease in what we’re posting,” Daoust says.

Daoust said some of the most enjoyable benefits about her work, which is primarily done on her computer, are the flexibility of deadlines and the ability to work at home with her beloved cat, Gertrude. While she works, she manages her coursework.

Daoust plans to graduate in 2022 with her masters in integrated marketing communications, which is sure to lead her on a new adventure. “I realized that there’s a lot more I need to learn, and I’m not really done with IMC yet,” Daoust says.

Paige Case

Paige Case

This story was written by Paige Case. The Madison, Mississippi native currently attends Jackson Preparatory School as a rising senior. She has worked on the yearbook staff throughout high school. She interned at Mississippi Magazine during June and gained hands-on experience. “This summer, I have learned a lot about Ole Miss’ School of Journalism and New Media by taking an integrated marketing communications 205 class throughout July,” she said. “I love learning about how photography, writing, and social media all interact with each other. Before taking this class, I didn’t know the difference between writing news stories and writing a paper. The School of Journalism and New Media has expanded my way of thinking to be more creative with my writing and has shown me all of the opportunities IMC can lead to. I have two older sisters who went to Ole Miss and I plan to attend Ole Miss when I graduate high school in 2022 and likely major in IMC.

UM journalism graduate to join ABC 7 Chicago Eyewitness News as special projects producer

Posted on: July 1st, 2021 by ldrucker

A University of Mississippi School of Journalism and New Media journalism graduate will soon join the ABC 7 Chicago Eyewitness News team as a special projects producer.

Poinesha Barnes first day at the station will be Monday, Aug. 9.

“Poinesha has an impressive track record producing winning newscasts and specials,” said Jennifer Graves, vice president of News, ABC 7 Chicago, in a news release. “She also brings great enthusiasm, leadership and a wealth of ideas to any team effort. She will be an important addition to ABC 7’s special projects and community reporting.”

Poinesha Barnes

Poinesha Barnes

Barnes is currently a producer at KXAS-TV, the NBC-owned station in Dallas, where she produced both newscasts and specials. She also contributed to KXAS’ diversity and inclusion efforts as co-lead of the Black Employee Network.

Prior to joining KXAS-TV, Barnes worked as a producer at WREG-TV in Memphis. She also produced newscasts and digital content at WEAR-TV in Pensacola, Florida.

In addition, Barnes has been active in her local chapters of the National Association of Black Journalists.

A journalism graduate of the University of Mississippi-Oxford, Barnes is currently studying for a master’s in industrial/organizational psychology at The Chicago School of Professional Psychology. When not working, she enjoys mentoring youth, spending time with family and learning the art of Bachata.

University of Mississippi IMC grad offers tips for landing your first public relations job

Posted on: May 19th, 2021 by ldrucker

Kara Weller graduated in May 2017 with a Bachelor of Science in Integrated Marketing Communications degree. The Stevens Point, Wisconsin native has lived in Nashville since graduation and now works as a communications specialist at Pierce Public Relations.

Weller penned this column for PR Couture that offers Four Tips from a PR Grad Who Landed Her Dream Job in a Brand New City.

Kara Weller

Kara Weller

Breaking into the public relations industry and getting your first job can be daunting, but Weller said she knew she wanted to work in public relations because she admired how PR pros used strategic communications to help individuals and brands reach their goals.

After moving to Nashville after graduation, she began reaching out to PR firms. She said she was instantly drawn to Pierce Public Relations after reading the founder’s inspirational story about how she moved to Nashville and started her own business.

Weller’s tips may help you navigate the job market. You can read her article at this link.

Have a business column you’d like to share? Email us at this link.

View highlights from the UM School of Journalism and New Media 2021 graduation

Posted on: May 4th, 2021 by ldrucker

If you missed graduation, or you want to relive the fun, check out our Graduation 2021 page.

There,  you’ll find videos featuring candid photos of our graduates’ favorite memories from the University of Mississippi. We’ve put together a video slideshow.

Senior Memories 2021

Senior Memories 2021

You can also view the Class of 2021 Commencement Ceremony Program and watch a video featuring our guest speaker, Jesse J. Holland, who also graduated from the University of Mississippi School of Journalism and New Media before becoming a journalist and author.

And you can read profiles of some of our outstanding 2021 graduates. You can access this content later under the Graduation tab on our website.

Congratulations seniors!