What is Integrated Marketing Communications?
If you are trying to decide on an educational career path, why not choose a versatile major that is important in every field of business?
Experience the dynamic field of IMC at the University of Mississippi School of Journalism and New Media. It’s where marketing meets creativity in a future-focused, real-world curriculum.
IMC is about crafting communication across all forms of media to shape brands and influence behaviors.
You can earn a bachelor’s degree and/or a master’s degree in IMC at UM.
Rather than focus on one thing, why not choose a major that allows you to do everything?