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University of Mississippi School of Journalism and New Media graduate wins IRE fellowship

Posted on: December 3rd, 2018 by ldrucker

A University of Mississippi School of Journalism and New Media graduate has won an Investigative Reporters and Editors fellowship.

Bracey Harris, an education reporter with The Clarion Ledger in Jackson, Mississippi, has been named IRE’s first Journalist of Color Investigative Reporting Fellow.

Harris has been with the newspaper since September 2015, according to the IRE website. She previously worked at WLBT News in Jackson as an associate morning producer.

“IRE’s new yearlong fellowship is designed to increase the range of backgrounds, experiences and interests within the field of investigative journalism, where diverse perspectives are critically important,” the IRE website reads. “The 2019 fellowship was open to U.S. journalists of color with at least three years of post-college work experience.”

As part of her fellowship, Harris will explore the effects of school integration on black families in Mississippi, the IRE website reports.

To read more, visit the IRE website.

Industry site shares story of Dr. Samir Husni’s Luminaire Award

Posted on: October 23rd, 2018 by ldrucker

School of Journalism and New Media professor Samir Husni, Ph.D., is the latest recipient of The Luminaire Award. Husni, the director of the Magazine Innovation Center and a professor and Hederman Lecturer, recently received the honor in New York City.

The award has been described as the “Hall of Fame” for the graphic and visual communications industries.

Watch the video of Samir “Mr. Magazine™” Husni, Ph.D., accepting The Luminaire Award for Best in Communications at the Franklin Luminaire Awards: A celebration of achievement in graphic and visual communications. Click here if the video below is not visible.

From left, Samir Husni, Ph.D., accepts his 2018 Luminaire Award from Bob Sacks, a.k.a. BoSacks, Precision Media Group. Picture from the Printing Impressions website: https://www.piworld.com/article/landa-husni-four-other-notables-honored-at-2018-franklin-luminaire-awards-event/

The award was presented by the Idealliance Foundation and the Printing Industries Alliance at The Lighthouse at Chelsea Piers in New York City Oct. 17.

The Printing Impressions website recently wrote a story about the winners. Writer Patrick Henry described the awards as the “Academy Awards of the printing industry.”

Henry writes: “The fourth Luminaire honoree, Samir Husni, Ph.D., is well known to many in the publishing world as ‘Mr. Magazine.’ Bob Sacks, president and publisher, Precision Media Group, welcomed him ‘to the ranks of print’s greats’ and called him a ‘titan’ of the medium because of a lifetime spent evangelizing it.

“He is, Sacks said, the originator of the concept of doctoral studies in magazines,” Henry wrote. “Husni recalled ‘falling in love with the smell of ink on paper’ as a boy in his native Lebanon, where he hand-crafted his own publications and started collecting what is today a 30,000-copy library of magazine first editions. He said that upon emigrating to the U.S. in 1978, ‘My hobby became my education and my profession.'”

You can read the full article by clicking this link.

Former CEO of Meredith Group magazine publishing division signed copies of poetry book ‘Mississippi’

Posted on: October 10th, 2018 by ldrucker

James Autry signed copies of his new book Mississippi during a reception at 2 p.m. Thursday, Oct. 11 in the Overby Center lobby.

MISSISSIPPI is a collection of 77 poems from James A. Autry’s Nights Under A Tin Roof and Life After Mississippi. The author, a former U.S. Air Force pilot, newspaper reporter, national magazine editor and Fortune 500 executive, returns to his Mississippi roots to examine the forces which shaped him.

The book is published by Yoknapatawpha Press.

Check out this review of the book by HottyToddy.com Book Editor Allen Boyer.

“Autry was editor-in-chief of Better Homes and Gardens, and later CEO of Meredith Group in charge of the publication of 16 major magazines,” said Yoknapatawpha Press Publisher Larry Wells. “He arranged for the Meredith Group to sponsor a magazine feature writing program at the School of Journalism. He is a member of Ole Miss Hall of Fame. Autry is an inspiration for Ole Miss students. His legendary career is proof that the sky’s the limit for our j-school grads.”

It’s rare that a CEO writes poetry recalling lessons learned under a tin roof. Autry, then president of the Meredith Group magazine publishing division, wrote verse whenever and wherever he could—in board rooms between meetings, in hotel lobbies, on airplanes, in limos and taxis. Poetry would not leave him alone.

In his preface to Mississippi, Autry calls his verse “pieces” of recollections because “their shape comes to me as stories and then as pieces of a larger story.” His poems achieve a remarkably dense texture of memory forming what John Mack Carter has called a bridge of “kinship” between poet and reader.

This collection of 77 poems from Autry’s Nights Under A Tin Roof and Life After Mississippi focuses on the rhythms of rural Southern life, an odyssey of country funerals, weddings, church revivals, family reunions, and courtships drawn from a unique American heritage.

The book is illustrated with 66 black and white photographs of the rural South taken by WPA photographers and the author’s step-mother, Lola Mae Autry.

Bill Moyers believes Autry is one of America’s leading contemporary poets and featured him in two PBS specials devoted to American poets. Moyers says of Autry’s verse, “We all need the shelter of the tin roof today against the storms raging in our world.”

Autry is the author of 14 books, a poet and consultant whose work has had a significant influence on leadership thinking. His book, Love and Profit, The Art of Caring Leadership, a collection of essays and poetry, won the prestigious Johnson, Smith & Knisely Award as the book that had the most impact on executive thinking in 1992. Love and Profit also has been published in Japanese, Swedish, Chinese, Spanish, and Russian, and is still in print in paperback.

In addition, Autry has written the introductions to several books, and his writings have appeared in many anthologies and magazines. In 1991 the Kentucky Poetry Review published a special James A. Autry issue. He is a founder of the Des Moines National Poetry Festival.

He received considerable national attention when he was one of the poets featured on Bill Moyers’ special series, “The Power of the Word.” Moyers featured him again in 2012 on Moyers & Company on PBS. Garrison Keillor has featured his work on “The Writer’s Corner” on public radio. Autry is also featured in three videos, “Love and Profit,” which won a “Telly” award, “Life and Work,” and “Spirit at Work.”

In 1998, he received the Lifetime Achievement Award for Service to the Humanities from Iowa Humanities Board and Foundation. He was also the founding chair of the Claremont Graduate University’s Humanities Center Board of Visitors.

Autry was named a Distinguished Alumnus of the University of Mississippi and was elected to the Alumni Hall of Fame. He fulfilled his military service as a jet fighter pilot in Europe during the cold war and rose to the rank of Major in the Iowa Air National Guard.

Before taking early retirement in 1991 to pursue his present career, Autry was senior vice president and president of the Meredith Group, at the time a 500 million dollar magazine publishing operation with over 900 employees.

Autry lives in Des Moines, Iowa, with his wife Sally Pederson, the former Lieutenant Governor of Iowa.

Crisis management expert says: “Humans first, business second”

Posted on: October 3rd, 2018 by ldrucker

Today, it’s more important than ever for businesses and organizations to have a crisis management plan. And though no one likes to relive a crisis, you can learn from doing so.

In 1982, consumer research specialist Leslie Westbrook was in the “war room” during the Tylenol poisoning scandal that became a textbook case in the field of crisis management. What she learned is still important today. When dealing with controversy, it’s important to put humans first, business second.

Q. Can you take us back to the time of the Tylenol controversy? Where were you working? What was your job position at the time? When did you first hear about this controversy?

A. In 1982, at the time of the Tylenol poisoning, I had already created my consulting firm, Leslie M. Westbrook & Associates, Inc. After graduating from Ole Miss in 1968, I worked for Procter & Gamble for three years, where I was trained in classic consumer research. I then worked for a nationally prominent new product consulting firm for nine years. In 1980, I founded my consulting firm. I am a consumer research specialist/marketing strategist working with primarily Fortune 500 companies.

Joe Chiesa, then president of McNeil Consumer and makers of Tylenol, had been my client at another J&J company. I watched Jim Burke, then CEO of J&J Worldwide and the parent company of McNeil, announce on television that J&J would no longer make capsules (Too easy to tamper with. Who knew?)

All Tylenol capsules were being pulled off the shelves. Seven people had died as a result of Tylenol, which had been tampered with, and J&J did not want any more harm to their customers. They were cooperating with authorities, shutting down Tylenol capsule plants, interviewing employees . . . until the mystery was solved.

I was so impressed, so touched that the CEO of a major international consumer company was willing to lose millions in order not to hurt any more people. I wrote to Joe Chiesa to volunteer my services in any way needed. I volunteered to do their consumer research to help Tylenol, no charge. They had already done so much. I was summoned to Ft. Washington, Pennsylvania, McNeil headquarters, for a meeting with the director of market research.

I was hired (they never accepted my offer to volunteer) to be the consumer specialist to work with the Tylenol Team (the war room) to stage a Tylenol comeback. I worked with R&D as they began to develop safety packaging for current Tylenol tablets (capsules were gone) and future Tylenol line extensions to replace the Extra Strength Capsule: what it must look like, how it should be described and named … to develop trust and confidence.

R&D also was charged with replacing the much-preferred capsule form vs. tablets for Extra Strength. (They) preferred it to be shaped like a capsule for swallowability, but it must be pure white like tablets (compressed powder) to visually communicate that it “cannot be tampered with.” (Decisions had to be made about) form, nomenclature, how to motivate capsule purchasers to buy Extra Strength Tylenol again … in this new form. The caplet form was born, along with Triple Safety Sealed packaging. It changed the consumer landscape forever.

Q. For those who may not be aware of what happened, can you give us a bit more background?

A. In September 1982, seven people in the Chicago area mysteriously died. It was discovered that each of the seven (random, not related) had taken Tylenol Extra Strength capsules. Police and FBI confiscated the Tylenol from all seven homes and the stores where these were bought.

Forensics discovered that the capsules had been tampered with: capsules opened, active ingredient powder removed and replaced with cyanide powder. J&J ran full-page ads not only in Chicago papers but in all major papers around the country.

Read the recent New York Times article about the Tylenol controversy.

Tylenol Extra Strength Capsules were pulled off every retail shelf around the country. All Tylenol Extra Strength Capsule manufacturing plants were shut down and scrutinized. All Tylenol ES capsule packages were sent to a central location for tedious examination to see if any other capsules were tainted. There was a massive manhunt, search for a “madman” who was behind the poisonings.

Q. What were some of the strategies that you helped implement to turn this controversy around? It seems it took strategic thinking to prevent the company from being distrusted after the controversy? Can you talk a little bit about your team’s action plan?

A. Burson-Marstellar PR Agency, founded by our own Harold Burson (another Ole Miss graduate), was already working for several J&J companies. The firm was hired to handle what is now called “crisis management.”

Jim Burke, J&J CEO, worked closely and directly with the agency. He set the parameters: totally transparent, no waffling, only straight talk. Key was also to promote the actions: All Tylenol capsules removed from all retail shelves … $100 million loss in one day.

Consumers were to take any Tylenol ES capsules to any local grocery/drug to turn in (back to J&J for examination) and given a choice:

1. Refund (no sales receipt necessary), which was given as a coupon for store credit to buy anything (or)
2. Full bottle of Tylenol ES Tablets (white compressed powder/no tampering)

The news coverage was all positive due to the unfathomable humanitarian non-profit-oriented approach taken by J&J. I tested various approaches/ads/PR articles to guide J&J and Burson in the selection of the most positive, most reassuring and viable.

I was working closely with R&D on a fast-track to get the new form (caplet) and new Safety Seal Packaging in the market. I conducted focus groups in the Chicago area first, three months after the poisonings, to assess consumer attitudes toward Tylenol, J&J.

Trust was building. Consumers responded very favorably to the company’s open, transparent, humanitarian approach. We eventually conducted these focus groups around the country.

Q. The Tylenol controversy is now a textbook case for marketing and public relations classes. What do you think marketing executives learned as a result of this problem that they now teach students about?

A. Crisis management is now an industry. Crisis management is taught in universities. Crisis management agencies have proliferated. In my experience, and in my observation of corporations, when a consumer crisis occurs (and there have been many over the 36 years since Jim Burke was a human being first), no one has even attempted to follow Jim Burke. The vast majority of corporations only focus on the Bottom Line … profit, stock prices, no transparency. It is shameful.

Jim Burke was a human first, a businessman second.

In the end, Tylenol staged an unprecedented comeback and went on to far surpass the original profit projections for Tylenol ES capsules. So, J&J won on all levels.

It is heartbreaking for me to see how all subsequent CEOs of J&J have not followed the “Burke Playbook” for crisis management.

Q. What did you learn personally or take away from your experience of being involved?

A. First, I was privileged to see from the inside how dedicated all of J&J and McNeil were to the Johnson & Johnson Credo … Putting the people we serve first (www.jnj.com/credo) … Shareholders (profit) last.

>Jim Burke became and still is my hero. I have never met, worked with or read about any corporate head with his integrity and beliefs. It was an honor to work with him, the Tylenol team.

For years, I worked with the J&J family of companies. I was recommended by my clients at McNeil to other J&J companies. When I began to experience a change in the mentality/work ethic/attitudes of various J&J company management persons … less humanistic, less ethical … I stopped taking J&J clients.

Ms. Westbrook’s responses were lightly edited.

By LaReeca Rucker

Students explore the world through Meek School’s Global Communication Day

Posted on: September 25th, 2018 by ldrucker

Meek School students recently got the opportunity to explore the world when they participated in Global Communication Day Sept. 20 at the Meek School of Journalism and New Media. Students were invited to learn about opportunities to travel abroad and explore.

Zenebe Beyene, a professor and director of international programs, said the event was intended to inform students about opportunities available to them.

“The event (was) not only about study abroad; it is about internships, jobs, etc. at the international context,” he said. “For example, we (had) signed an MoU with a Jerusalem based institute that would provide internships for journalism majors or anyone who would like to write and publish stories.”

While the event was mainly for students, Beyene said it didn’t exclude adults who can study in a number of places. He also hopes it was a way of connecting other professors who could collaborate internationally on research projects.

“One of the plans I have is joint research projects with instructors and staff in other countries,” Beyene said. “There are so many interesting research projects in other countries. So, we can collaborate.

“For example, in some countries, a very serious alcohol consumption is affecting their workforce, or in others, traffic accidents are killing the workforce. How can we engage in joint research projects that would target the issues in a coordinated manner (IMC/journalism)? What kind of communication strategy would be effective to tackle such kind of issues in those countries?”

Beyene said the event was an opportunity for students to learn more about the exciting opportunities that are available to them.

Study Abroad Advisor, Rock Ford, briefs students about opportunities to travel and study abroad.

“They will be motivated to go out, explore and learn,” he said, adding that he hopes students learned that traveling abroad and learning in a new environment will significantly contribute to their professional and personal development.”

Meek School professor meets with Ethiopian leaders in Washington, D.C.

Posted on: September 6th, 2018 by ldrucker

Dr. Zenebe Beyene, a Meek School of Journalism and New Media instructional assistant professor and coordinator of international programs (second from left), is pictured with Dr. Oyvind Aadland, a representative of the Norwegian Foreign Ministry, and Ethiopian leaders at a meeting on nation-building in the Charles L. Overby Boardroom at the Newseum in Washington, D.C.

Participants were primarily from the East Coast: New York, Virginia, Maryland and D.C. with one each from Memphis, Atlanta and North Carolina. They are lawyers, IT experts, software developers, political scientists, economists, a graphic designer, theologians, etc.

The  Meek School is grateful to the Freedom Forum for making the boardroom available. The boardroom is named for Charles Overby, a graduate of Ole Miss.

With Miss Mississippi crown, Meek School student preps for Miss America stage

Posted on: July 31st, 2018 by ldrucker

Last month, Asya Branch was just a young woman with dedication and a dream.

Branch, a rising junior at the University of Mississippi, competed in beauty revues during her teenage years, but wanted to try her luck in the Miss Mississippi scholarship pageant.

“I’m the only one in my family that participates in these competitions and my family was not really connected to the pageant world, so at first I didn’t know how to make that happen,” she said.

After winning her local pageant and competing on the Miss Mississippi stage for the first time in 2016, the Booneville native was hooked.

“I knew I wanted to return and continue to get better until I won, but I just never expected it to happen so soon,” she said.

On the night of June 23 in Vicksburg, Branch’s name was called and her dream became a reality. She is Miss Mississippi 2018.

“When the last three of us finalists were standing there, there was a calmness that came over me,” she said. “We were all there to win, and I knew it would be fine, no matter what the results.”

Branch said time seemed to stand still before that moment.

“It felt like an eternity before the winner’s name was called, but in reality when I watched it over again, it was only about three seconds,” Branch said.

The feeling of getting to represent her home state on the Miss America stage is indescribable, she said.

“It’s the best feeling I’ve ever had in my life,” Branch said. “I’m still trying to wrap my mind around how my dream is now a reality.”

Her new title also gives her a louder voice to discuss her platform “Finding Your Way: Empowering Children of Incarcerated Parents.”

Branch is one of those children. Her father has been in prison since she was 10.

“Being a child with an incarcerated parent takes a negative toll, with the stigmas that surround it,” she said. “There’s emotional distress, financial instability and so many questions about why a parent isn’t there.”

She wants to influence people’s lives by speaking at schools, churches, civic organizations and jails.

“It’s an underdiscussed topic and I hope to bring light to it by sharing my story so others can see that I’m doing something positive,” she said. “It’s perfectly fine to share and embrace the circumstances, because it’s part of who we are and it’s going to shape you. By talking about it, we can take down the gate of judgment.”

Instead of dwelling on the challenges her family has faced, Branch has turned it into her purpose, providing resources for children that she did not have when she was younger.

“There is no reason for these children to be any less successful than their peers,” she said.

Branch’s father remains one of her biggest supporters.

“He has told me to strive to be successful,” she said. “He sees a bright future for me and doesn’t want me to settle. He wants me to achieve my goals.”

Her continued relationship with her father has led to her creating a love letters program, which provides jails with stationery so prisoners can continue to communicate with their families, mending the relationship between parent and child.

Branch is majoring in integrated marketing communications at the Meek School of Journalism and New Media. She stays involved around campus as a member of the Student Activities Association.

“Asya is an incredible person, and an outstanding representative for not only the University of Mississippi, but the state of Mississippi,” said Bradley Baker, director of the Ole Miss Student Union.

“Whether serving as a member of the Student Activities Association Homecoming committee or starting her own student organization, Empowering Children of Incarcerated Parents, Asya possesses all of the skills needed to succeed not only at the Miss America Pageant in September, but in life as well.”

Branch is a gifted speaker and presenter who lights up the screen when she is on camera, said Debora Wenger, associate professor of journalism and assistant dean for innovation and external partnerships at the journalism school.

“With all that, one of the things that impresses me most about Asya is her dedication to improving the lives of children who have parents in jail or in prison,” Wenger said. “She cares deeply about this issue because of her own personal experience and because she is the kind of person who sees possibilities rather than obstacles.”

On campus, Branch always rose to take on whatever obstacle was before her, so her winning the crown comes as no surprise, said Alysia Steele, assistant professor of multiple platform journalism.

“I know I pushed her in class, and she always met the challenge,” Steele said. “Asya has no problem speaking up for things she believes in, so I could always count on her to give her thoughts and opinions about work we were discussing in class.”

She added that through all Branch has accomplished, she remains humble and grounded.

“She has a warm personality that makes it hard to forget her,” Steele said. “I couldn’t be prouder, because I think she represents our university and state with integrity and grace. I can’t wait to see what she does next.”

Branch continues to stay informed on current events and lead a healthy lifestyle to prepare for the Miss America competition.

“I support this organization and all it stands for,” she said “It gives young women the confidence to be successful and thrive in life.”

She said the competition allows women to form bonds with other competitors while simultaneously learning to be more well-rounded individuals.

“There was so much I gained from competing that I didn’t even know was possible,” she said. “I feel like I can conquer the world.”

The Miss America pageant is set for Sept. 5-9 in Atlantic City, New Jersey. The final night of the competition will be televised at 8 p.m. on ABC.

Besides Branch, UM journalism alumna Christine Williamson recently was crowned Miss Tennessee and also will compete at Miss America.

“We’re going to just have to hope for an unprecedented tie for the title,” Wenger said. “Either way, you can bet the Meek School’s TVs will be tuned to the Miss America pageant on Sept. 9.”

The story was written by Christina Steube for Ole Miss news.

Meek School leaders and students welcome MOST Conference visitors

Posted on: July 16th, 2018 by ldrucker

Meek School, Student Media and University of Mississippi Association of Black Journalists representatives spent Sunday evening, July 15, with hundreds of students on campus for the annual MOST Conference.

MOST, which stands for Mississippi Outreach to Scholastic Talent, brings top African-American high school students in the state to the UM campus each summer for workshops, networking opportunities, panel discussions, mentoring and more.

Participating were: Meek School Dean Will Norton; Assistant Dean Jennifer Simmons; Assistant Dean Patricia Thompson; Adjunct Instructor Bobby Steele; and DeAndria Turner, student manager of Rebel Radio and broadcast journalism major.

Meek School magazine students visit Meredith Corp. in Birmingham

Posted on: May 2nd, 2018 by ldrucker

Samir Husni, Ph.D., also known as Mr. Magazine, recently took six magazine students with him to visit the Meredith Corp. in Birmingham, publisher of Southern Living, Coastal Living, Cooking Light and Food & Wine.

They spent a day with magazine editors and toured the famous test kitchens.

Sid Evans, editor-in-chief of Southern Living and Coastal Living, and Hunter Lewis, editor-in-chief of Cooking Light and Food & Wine magazines reviewed and commented on the magazine students’ magazine ideas.

The one-day trip ended with an hour and a half meeting with the director of human resources at Meredith in Birmingham, Carole Cain. Hannah Willis was one of the students who attended.

“Throughout the day, we toured their incredible food studios, seeing shoots in progress and talking to food studio professionals,” she said. “People from all parts of the four magazines (Southern Living, Coastal Living, Food & Wine, and Cooking Light) came and talked to us about the day-to-day working of their magazines. It was an incredible opportunity to see the industry up close.”

Willis said she learned a lot.

“Most importantly, I learned that this is a constant job that requires an individual to stay on top of all trends while creating excellent content and navigating the differences between their print and digital platforms,” she said.

Lana Ferguson, editor-in-chief of The Daily Mississippian, the University of Mississippi’s campus newspaper, said students met and interacted with different people in charge of different parts of the magazines and brands.

“We toured the infamous Time Inc. Kitchen Studio and saw the behind-the-scenes making of recipes, videos, and even .gifs,” she said. “And throughout the rest of the day, we met with experts in areas from social media, travel, video, food and more.”

Ferguson, who said she remembers flipping through the pages of Southern Living magazine before she could read, said she was surprised by some of the things she learned during the tour.

“As someone who has interned with a magazine and held editor roles in a newspaper, I thought I had an idea of how these legacy brands were run, but this experience was eye opening,” she said. “I now know some of the intricate details and effort that goes into every page of a magazine, the scheduling of production months in advance, and the developing of digital pieces that supplement the already-established print products.

“A lot of the people we spoke with mentioned ‘the reader is your boss,’ and that reminded me of how I got into journalism to serve people, and most of them did too, so I really appreciated that as well.”

Student Brittany Abbott said she was impressed by many things, including the building.

“We saw the Time Inc. test kitchens that are on the top floor paired with the camera studios for the magazine work,” she said. “We also saw the basic building process from beginning to end for the magazine.”

Abbott said she learned it takes a team to make a successful magazine like Parents or Southern Living.

“Everyone had a very specific job and a time to do that job,” she said. “They worked together so well. It was wonderful. I’m so grateful I got to go.”

Confronting the opioid crisis in Mississippi event set for Friday, April 20 in Overby auditorium

Posted on: April 19th, 2018 by ldrucker

Four policy experts will confront the ongoing opioid crisis in Mississippi at 2 p.m. Friday, April 20, in the Overby Center auditorium at the University of Mississippi’s Meek School of Journalism and New Media.

As the keynote event of the STEM Festival at the University of Mississippi, the panel will explore policy perspectives and opportunities that could slow the widespread abuse of strong prescription and non-prescription painkillers in Mississippi. Opioids, which include OxyContin, Percocet, Vicodin and Fentanyl, can cause respiratory failure and death in high doses.

Dr. Ben Banahan, director of the UM Center for Pharmaceutical Marketing and Management, is also the project director of the Mississippi Medicaid Evidence-Based Drug Utilization Review Program. He will talk about his work with the Pharmacy Quality Alliance to develop, test and implement opioid-related quality measures, as well as drug utilization review analysis that can help Mississippi Medicaid better manage opioid prescriptions. He will also discuss ways to identify Medicaid beneficiaries at high risk of opioid dependence and abuse for potential intervention and treatment.

Clint Crawford, director of addiction services at Lifecore Health Group in Tupelo, has been working in and around the addiction field in different facets since 1998. He will discuss barriers and inroads to effective substance abuse treatment, as well as safer healthcare and pain management.

“Getting to help patients regain their lives from the grips of the devastating disease of addiction is rewarding beyond words,” he said.

Crawford has authored four books. The latest is The Prison With No Bars: A Book for Families Dealing with Addict Loved Ones, written specifically for use in treatment centers, outpatient programs, and as self-work for friends and families of those struggling with addiction. Crawford,  along with Dale Phillips, is the co-founder of the REINS model of equine therapy, an equine therapy model designed to target and treat addiction and trauma.

Chad Clardy, business director of Mid-South for Addiction Campuses in Tupelo, will discuss opportunities for improved opioid addiction treatment in Mississippi. Although an addiction to pain pills nearly cost Clardy his life and his freedom, after only a year of treatment, he landed his first job in the recovery field.

A 2013 graduate of Ole Miss, he has also directed community outreach and marketing and has served in community relations, admissions and drug/alcohol counseling for several area treatment centers, including LifeCore and Oxford Treatment Center.

Dr. Randy Wadkins, professor of chemistry and biochemistry at the University of Mississippi, will talk about the role and potential of federal science policy in addressing the epidemic. He has spent over 27 years in cancer research, including stints at St. Jude Children’s Research Hospital and the Johns Hopkins School of Medicine.

In 2015-2016, he was an American Association for the Advancement of Science Congressional Fellow in the Washington, D.C., office of Rep. Steve Cohen (TN-9; Memphis), where he handled healthcare policy.

The STEM Festival, April 20-21, will celebrate science, technology, engineering and mathematics at the University of Mississippi. For more information about the weekend events and updates, visit https://www.facebook.com/UMSTEMFest.