School of Journalism and New Media

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Posts Tagged ‘journalism’

Students discuss UM’s new online IMC master’s program

Posted on: February 9th, 2019 by ldrucker

The University of Mississippi School of Journalism and New Media recently launched a new online integrated marketing communication master’s degree program. We asked a few students enrolled in the program their thoughts about it.

Caroline Hughes, 25, is working on her master’s degree in IMC via the online program. She said she plans to use her degree to establish a company that prioritizes ethical business practices and spreads awareness around environmental sustainability.

“Whether that be fashion or beauty, a crafted specialization and understanding of marketing communication I’ve learned as an undergraduate and graduate student will prove beneficial no matter the company focus or industry,” she said.

Hughes said the program began with an introductory IMC course that laid the foundation of overall brand messaging, competition and target audiences. Following that course, Hughes’ Insights and Measurements class emphasized the importance of market research.

“This included everything from conducting and facilitating studies to interpreting the data in order to make conscious marketing decisions,” she said.

Hughes said she likes the flexibility of the online IMC master’s program.

“As a marketing professional, it has been supremely beneficial to tackle my schoolwork outside of the working environment on my time,” she said. “Not only this, but having applicable work experience generates deeper understanding and connection with the material and projects assigned.

“My fellow classmates and I communicate often via discussion platforms, which creates a sense of interaction and community. Additionally, my tenure as an undergraduate IMC student provided both an introduction to the journalism professors as well as a strong foundation of marketing knowledge further expounded upon in the graduate program.”

Loidha Bautista, 37, is also enrolled in the online IMC master’s degree program. So far she’s taken IMC 501 – Introduction to IMC and IMC 503 – Insights and Measurements.

“I learned to look at communications differently,” she said. “Communications should be viewed as a string that ties internal communications in an organization to the external audience and distributors. It’s an integral step to understanding a brand and being able to effectively understand how your brand is viewed and how you want others to view your brand.”

Bautista said the online IMC master’s program is a rigorous program well designed for the working professional.

“The faculty is very knowledgeable and experienced in the field,” she said. “They offer a good pace and excellent observations and input.”

Hailey Heck, 23, is based in Houston, Texas and enrolled in the online IMC master’s program. She attended UM as an undergraduate and graduated with an IMC degree in 2017.

“Soon after graduating, I had the itch for more and decided to obtain a master’s degree in the very same program,” she said. “This school has led me (to) the best professors who encouraged and supported my love of writing and communication.”

Heck said she works on the PR team for a “Big Law” law firm in Houston. She spends her days maintaining awareness – both internally and externally – of the fast-paced landscape of the legal industry in a variety of practice areas.

“When a case is shifted to the opposing team’s favor or the regulatory landscape shifts, the brilliant minds in my office leap into action,” she said. “It is a thing of beauty to watch the choreographed chaos of former White House staffers, former governors and Ivy League scholars determining the best way to advocate for their clients.”

Heck said she took an Introduction to Integrated Marketing Communication class last semester with professor Robert Magee, Ph.D., and an Insights and Measurements class with professor Graham Bodie, Ph.D.

“With both of these courses, we learned how the IMC principles can be applied in a variety of contexts,” she said. “In Dr. Bodie’s class, we learned different research methods and ways to analyze the data collected.”

Heck said she’s impressed with how much the IMC program has grown, and she values the convenience of the online IMC master’s program.

“Because I work full time, it was essential that the program I chose could be delivered entirely online,” she said. “When I first heard the news that my alma mater was developing an online program of the degree I loved so much, it was a no-brainer. I had to apply. During my undergraduate studies, I came across the most wonderful, supportive professors who challenged me to go the extra mile and dive deeper. This experience has been no different.”

To learn more about the online IMC master’s program, email jour-imc@olemiss.edu.

 

Not all University of Mississippi students who study journalism and marketing choose media fields

Posted on: February 5th, 2019 by ldrucker

A recent University of Mississippi business and marketing major, who was also a student in the School of Journalism and New Media, is proving that not all students who study journalism and marketing choose media fields.

Denver Wilson got a job out of college working as the manager of the new Nashville clothing store Dsquared. Wilson, who has worked at Dsquared since she was in high school, helped open their second location in Oxford in 2017. Last winter, owner Lea Easley asked about Wilson’s post-graduation plans.

“I told her that I’ve always wanted to be in Nashville because I wanted to be out of Mississippi, but in a city that is somewhat close to home,” Wilson said. “She asked me if I wanted to help open a Dsquared in Nashville and manage it, and I’ve always wanted to continue working in retail.”

Excited for the next chapter of her life and new responsibilities as the store manager, Wilson contacted a Nashville realtor last June to find the perfect location for the new store that originally opened in Jackson before expanding to Oxford in 2017.

What initially started as a dance store called Dancing Divas in 2009, owners began to focus on supplying contemporary clothing for area moms. Now the store appeals to a variety of ages.

“We realized we could cater to the younger crowd,” said Wilson. “We started off selling homecoming dance dresses, and then it took off.”

Wilson also uses her marketing and journalism skills to promote the store on Instagram. The account is updated with new content every few hours as the store receives orders. Wilson said people can call the store with their payment information, and they will set aside their purchase for pick up or ship it for a small fee.

Wilson said she updates the Nashville store’s Instagram with a variety of content ranging from flat-lay photos to people modeling their newest inventory. “I love taking pictures,” she said.

In recent years, Nashville has been a hot spot for young, post-college grad students and home to many new developments and businesses. Those unfamiliar with the city will quickly learn traffic is challenging, and parking may be worse.

Wilson said she looked for a store location in the 12th South neighborhood, which has taken off within the past few years and is home to some of Nashville’s hottest tourist spots, including Reese Witherspoon’s store Draper James and the I Believe in Nashville sign.

However, Wilson said high traffic flow and lack of parking spots was a significant concern and a make-or-break factor for the new location.

“I’d rather be in a location where you can drive by, and pop in, and not have to worry about paying for a parking spot or hunting one down,” said Wilson, who finally located a vacant store in the popular Green Hills neighborhood near Nordstrom’s, Whole Foods, Trader Joe’s, Shake Shack, Pottery Barn and many other clothing boutiques.

“It felt like we needed to be here,” said Wilson, who walked into the empty store in the Bandywood shopping center and was shown the building. “It’s like we’re the very last touch in this shopping center.”

The store has a free-form layout. They keep merchandise together that they believe will sell together. “When you walk in, jewelry and sunglasses are arranged neatly on a table,” she said.

To give the store a more boutique feel and reduce clutter, they display an example of their shoes and keep the rest in inventory.

The Dsquared team goes to market four times a year to select merchandise for the store. This past summer, the team spent a week in Los Angeles shopping for their 2019 spring inventory.

Sales Associate Mary-Morgan Coburn said they go to market with a specific strategy and have set meeting times with specific vendors. However, Coburn said they find many new brands appealing.

“When we went to market in L.A.,” Coburn said. “We knew we wanted to order silk scarves for all of the Dsquared locations, but we had no specific brand in mind. We also happened to come across a new handbag brand that we now place a lot of orders with.”

When ordering for the Nashville store, Wilson said they ordered sweaters that would be immediately available because Nashville is colder than Mississippi. She said their spring inventory will arrive a month later in Nashville compared to the Oxford and Jackson store because it stays colder in Nashville.

Dsquared has a successful online business, which is relatively new, Coburn said. She said it’s different than other retailers because they do not keep their inventory in a warehouse.

Wilson said word of mouth and their convenient location has helped their success. She anticipates their customer base will grow.

This story was written by School of Journalism and New Media student Jane Anne Darken for OxfordStories.net originally.

Anchorage to Oxford: Student travels 4,500 miles for IMC graduate school

Posted on: February 4th, 2019 by ldrucker

Chris Lawrence and his father spent eight days on the road from Anchorage, Alaska, to Oxford, going through a CD case full of classic rock, telling stories and taking in diverse landscapes on a 4,500-mile adventure to start a new journey as a graduate student at the University of Mississippi.

At the end of the voyage, Chris Lawrence enrolled last fall as an integrated marketing communications graduate student at Ole Miss. Jay Lawrence got to see the town before heading back to Alaska by plane.

“I was able to show him Oxford and Ole Miss a little bit, and that meant a whole lot,” Chris said.

After Chris earned his undergraduate degree in journalism and public communications at the University of Alaska at Anchorage, he decided he would go to graduate school and continue his education in Mississippi. His mother, Kelly Lawrence, lives in Amory, and growing up, he spent summers in the Magnolia State with her.

Kelly, Chris and Jay Lawrence take a picture with the statue of William Faulkner upon their arrival to Oxford. Submitted photo

“I thought, well, why not see what Mississippi has to offer so I could be close to my mom while continuing my education,” he said. “I did a little research and discovered Ole Miss had a great IMC program, and decided it was for me.”

Once the decision was made to enroll at Ole Miss, the daunting 600-mile-a-day, eight-day trip lay ahead of the father-and-son team. They stuffed Chris’ Dodge Caliber full of moving essentials and mementos and drove in five-hour shifts each day.

Jay enjoyed the long trip with his son and the ability to spend so much bonding time with him.

“We had a good time,” Jay said. “It was an opportunity to spend more time with him.”

The many different types of landscapes and wildlife between Anchorage and Oxford served as the main source of entertainment for the pair.

“We, unfortunately, didn’t spend a lot of time at places, but we definitely took in the sights and wonders of nature,” Chris said. “Just to be able to have a piece of a place and kind of know a little about what it’s like was nice.”

Some of the places the two stayed were the Canadian cities of Destruction Bay, Yukon; Fort Nelson, British Columbia; and Edmonton, Alberta. Cities in the United States included Bozeman, Montana; Scottsbluff, Nebraska; St. Joseph, Missouri; and Forrest City, Arkansas.

Lethbridge, Alberta, was a particular favorite.

“We drove through there and saw a 100-year-old steel viaduct and rolling hills all around town,” Chris said. “Lethbridge seemed runner- and biker-friendly, too. It was really, really cool.”

Bozeman, Montana, on the other hand, was bustling with tourists there to take in Yellowstone National Park. Besides the traffic and crowds there, Montana was lovely.

“We went over a bunch of rivers,” he said. “There was also a lot of open areas where you could see nothing but the sky. You could see for miles and miles.”

He enjoyed Montana and British Columbia for the scenery that the two places offered.

“British Columbia had a lot of open views,” he said. “You could see the gorgeous trees, rivers and lakes, so that was really awesome and majestic. We saw six black bears on the side of the road alone through B.C., and about 10 wild horses in Montana.”

To pass the time during the trip to Ole Miss, Chris and his father had conversations about past times and what lies ahead, while jamming out to rock bands such as Pearl Jam and Tom Petty.

Luck was also on their side. The two encountered few problems that slowed them down along the journey. They even said they were always ahead of bad weather.

“Surprisingly, we only saw two or three accidents the entire way so that was good traffic didn’t hold us up,” he said. “I’d say we drove through only 60 minutes of rain combined along the way.”

Once they reached Forrest City, they knew they were close to their final destination. The food was a dead giveaway.

“I had catfish with the bone-in, slaw and baked beans,” Chris said. “So I definitely knew I was home in the South.”

The father-son team was relieved to get to Oxford after that. Before Jay flew back to Anchorage, Chris and his mom showed Jay around Oxford and Ole Miss, which was special to all of them.

Chris is familiar with Oxford because he used to visit the town with his mom during summers.

“I always really liked it,” he said. “I thought it was a beautiful place.”

His mom was relieved the trip went well, and she was elated to see her son.

“When he got here, I was so happy to see him and am so excited knowing he’s at Ole Miss now,” she said.

The Lawrences made unforgettable memories over those 4,500 miles.

“It was one of those once-in-a-lifetime experiences saying you could do a cross-country trek like that,” Chris said. “It was the end of my Alaska chapter and the beginning of my chapter here in Mississippi.”

This story was written by Kendall Patterson of University Communications.

Memphis Public Relations Society Chapter Names UM School of New Media alumnus Otis Sanford 2018 Communicator of the Year

Posted on: January 9th, 2019 by ldrucker

Otis Sanford, Hardin Chair of Excellence in Economic and Managerial Journalism at the University of Memphis, has been selected by the Memphis Chapter of the Public Relations Society of America as its 2018 Communicator of the Year.

The organization honored him at its monthly luncheon Jan. 10 at the University Club.

“I am so humbled to be recognized as the PRSA Memphis Chapter’s 2018 Communicator of the Year,” said Sanford. “This is quite a surprise and an honor to receive such a prestigious award.”

Sanford, a Mississippi native and 1975 graduate of the University of Mississippi, began his professional journalism career at The Clarion-Ledger in Jackson, Mississippi. He joined The Commercial Appeal in 1977 and was part of the reporting team that covered the 1977 death of Elvis Presley, rising through the newsroom to become managing editor and editor of opinions and editorials, before moving into academia in 2011.

Screenshot from otissanford.com

Sanford now serves as the Hardin Chair of Excellence in Economic and Managerial Journalism at the University of Memphis, and is the author of the critically acclaimed book, From Boss Crump to King Willie: How Race Changed Memphis Politics. Sanford also writes a weekly political column for the Daily Memphian online news site and serves as political analyst and commentator for WATN-TV Local 24 News.

This will be the 42nd year that the Memphis Chapter of PRSA will honor its Communicator of the Year. The award is given to a member of the community who exhibits the ability to communicate effectively to general or specific publics; has public visibility and is a respected member of the community, who invests his or her time and talent conveying a specific message.

“In choosing Sanford, PRSA Memphis recognizes his ability as a communicator to raise public awareness concerning the challenges that have affected Memphis over the last 40 years,” said Sarah Sherlock, president of the Memphis Chapter of PRSA.

A nationally recognized speaker on journalism ethics, education, and the First Amendment, Sanford is also the recipient of the Silver Em Award from his alma mater, the University of Mississippi, and the annual print journalism award at the University of Memphis was named in his honor. He is past president of the Associated Press Media Editors and past board chairman of the Mid-America Press Institute. In 2014, he was inducted into the Tennessee Journalism Hall of Fame.

The Communicator of the Year award was established in 1976 with Bud Dudley, founder of the Liberty Bowl, its first recipient. The list of honorees includes, Ron Terry, Cecil Humphreys, Fred P. Gattas, Olin Morris, D’Army Bailey, Judith Drescher, Fred Jones, Gerry House, Dr. Scott Morris, Arnold Perl, Linn Sitler, W.W. Herenton, John Calipari, Beverly Robertson, Bob Loeb, Toney Armstrong, Dr. Todd Richardson, PhD, and Mauricio Calvo.

Tickets to the luncheon are free for PRSA members, $25 for non-members, and $15 for students. For more information or to register for the award luncheon visit: www.prsamemphis.org.

Computer science and UM School of Journalism and New Media researchers combat health disinformation

Posted on: January 9th, 2019 by ldrucker

Two UM professors received an interdisciplinary research grant to develop an automated method for identifying health disinformation in the news.

Naeemul Hassan, Ph.D., assistant professor in the Computer Science and Information Department, and Kristen Swain, Ph.D., associate professor in the School of Journalism and New Media, received one of the first Big Data Flagship Constellation seed grants in January.

“Even though trusted, reliable media outlets do spread health misinformation, most intentional health disinformation originates from unreliable media sources,” Swain said. “There is little existing research on health disinformation patterns in social media. We hope to uncover how health news framing is exploited to spread disinformation and then develop algorithms to help journalists, readers and news providers differentiate credible health news from disinformation.”

In their one-year project, “CHORD: Combating Health Oriented Disinformation,” the professors plan to build and analyze a large-scale repository of print and broadcast health news stories that appeared on social networking sites. Then they will analyze media content patterns across reliable and unreliable stories and identify network characteristics and engagement patterns among readers in different age groups. Finally, they will conduct reader surveys and focus groups to identify health disinformation challenges.

The project synthesizes applied natural language processing, big data, network analysis and media content analysis, Hassan said. The team ultimately hopes to develop a computer program that can automatically identify health disinformation, as well as recommendations for new policies to discourage health hoax propagators.

Kristen Swain, Ph.D.

The team initially will develop a scraper program to automatically collect articles from media sources’ websites, automatically separate health-oriented news articles from non-health articles, and gather social media engagement metrics, such as comments, shares and likes for each article. Algorithms also will identify story characteristics including headlines, bylines, leads, captions, video and other images, topics, sourcing patterns, factual and opinion statements, and quote types.

Reliable sources will include CNN Health, Cancer.gov, WebMD, etc., and unreliable sources will include sites like REALfarmacy.com and HealthNutNews. Unreliable story characteristics include disease mongering, vague sourcing, and failure to identify financial conflicts of interest.

Previously, Hassan developed a data collection program that curated about 66,000 news articles from 27 reliable media outlets and 20 unreliable outlets. The preliminary findings helped him design the new project.

“We hope to identify new recommendations for journalists who cover health topics and develop a computer application to provide instant feedback on their draft stories,” Swain said. The new computer application also could help commercial third-party news aggregate applications such as Yahoo News, Flipboard and Bundle News automatically flag health disinformation that should be removed from news feeds.

Naeemul Hassan. Photo by Marlee Crawford/Ole Miss Communications

After completing the content analysis, the team will model reader behaviors by interviewing young people and seniors who read, share and engage with health stories, Hassan said. To explore whether age, gender, education level and news consumption behaviors predict susceptibility to health disinformation, the team will conduct focus groups of readers younger than 18 and seniors 65 and older. They will use the Amazon Mechanical Turk crowdsourcing service to collect feedback about the middle-range readers ages 18-64.

“We hope our findings will inform development of new media literacy educational materials to help people of all ages learn how to identify health disinformation,” Swain said.

The 2019 seed grant will support a computer science graduate assistant in spring 2019 and a journalism graduate assistant in fall 2019. In 2020, the team plans to produce conference presentations, scholarly articles, and an external grant proposal.

The Flagship Constellation initiative, now in its second year, supports interdisciplinary research projects at UM and UMCC that focus on big data, community wellbeing, disaster resilience and brain wellness. In November 2017, UM alums Thomas and Jim Duff contributed $1 million, which supports the constellation grant competitions.

“If our study can reduce the number of people believing in health disinformation, this could improve the overall health condition of people throughout Mississippi and the U.S.,” Swain said.

UM School of Journalism and New Media students, faculty spend winter break on Puerto Rico reporting trip

Posted on: January 8th, 2019 by ldrucker

The University of Mississippi School of Journalism and New Media continues to offer students extraordinary reporting opportunities outside the mainland United States. A group of students and faculty were in Puerto Rico for Winter Intersession on a multimedia reporting trip to interview island residents about the impact of Hurricane Maria.

Brittany Brown interviews the mayor of Loíza. Loíza, in northeastern Puerto Rico, is the center of Afro-Puerto Rican culture.

Students used social media tools to identify sources before the trip, and while they were in Puerto Rico, they used social media to post frequent updates. One student was invited to join media professionals on a documentary project in Puerto Rico later this year. They were impressed with the content she posted from this trip.

A guided night tour of Old San Juan. Pictured are professors Iveta Imre and Pat Thompson, and students

The group has visited several cities and villages for interviews. Their content – articles, photos, video, audio, graphics and more – were produced for a website and available for other platforms.

Christian Johnson and Devna Bose take photos on a beach in Aguada in northwestern Puerto Rico.

 

University of Mississippi journalism professor’s Black Mirror Project mentioned in Harvard Political Review

Posted on: January 1st, 2019 by ldrucker

Last week, Netflix dropped the first feature film released by the popular, science fiction anthology series “Black Mirror.” “Bandersnatch” is the story of a “programmer creating a video game based on the fantasy novel of an unhinged genius,” Mashable reports.

This is exciting to fans and some University of Mississippi students because the UM School of Journalism and New Media has its own class that incorporates episodes of “Black Mirror.”

Harvard Political Review recently mentioned The Black Mirror Project created by a University of Mississippi School of Journalism and New Media journalism professor that envisions the future of media through the lens of the science fiction television series.

After learning about the history of media, professor LaReeca Rucker asks students in Journalism 101 to envision the near future of media after watching several specific episodes of the series. They are asked to use their imagination to write a synopsis of their own “Black Mirror” episode. The most creative and original responses are published on The Black Mirror Project website: https://blackmirrorideas.wordpress.com/

“Black Mirror” is a British science fiction television anthology series set in the near future that explores the potentially dark consequences of technology and social media. Each episode has a different cast with a unique story and, like most science fiction, it offers a speculative warning about what could happen if we lose control and allow technology to control us.

The show, created by Charlie Brooker, was first broadcast on British television in 2011. It is now a Netflix original series, and some have called it a modern day “Twilight Zone.” Recognizing its potential for the discussion of modern and future media, some colleges and universities across the country have incorporated “Black Mirror” into their journalism and communications classes.

 

Harvard Political Review recently published the article Primetime Paranoia that mentions Rucker’s “Black Mirror” Project. The article explores “Black Mirror” and modern anxiety.

It reads, “At the beginning of most Black Mirror episodes, viewers enter a near-future world with a technology that appears novel, even benign. Then this technology goes horribly, unpredictably wrong. In this chaos are echoes of our paradoxical anxiety, which grows worse and worse in a world becoming better and better. Black Mirror has resonated. The series has earned huge ratings, prestigious awards, and praise from figures ranging from Jordan Peele to Stephen King.”

The School of Journalism and New Media also plans to offer a different, but similar “Black Mirror” class this summer as an elective. Those who are interested may email Rucker at ldrucker@olemiss.edu.

Read the Q & A with Rucker about “Black Mirror.”

Q: What is the Black Mirror Project? Why did you get involved with it, and what results has it borne?

A: The Black Mirror Project is a website I created and an ongoing assignment I give my mass communication students each semester. After they spend most of the semester studying the history of media, we shift the focus to the future of media. I assign four specific episodes of “Black Mirror” for them to watch and ponder.

I have always been a fan of science fiction, and when this series came out, I thought it was mind-bending. I also liked that the first season of the series focused a lot on social media usage and offered some scary episodes regarding social media that seemed very plausible. I like that the show is set in the near future – not hundreds of years away. I think that makes it more frightening and relevant.

As a result of starting this project, I have been contacted by people from several different states and countries who have used “Black Mirror” in their college and high school classes. Some have reached out asking if they can submit their students’ Black Mirror Reflections to be published on our website, and I have encouraged them to do that. I love collaborating with others.

 

Q: How have you integrated Black Mirror into your teaching, and what does it add to your classroom?

My students are asked to write a Black Mirror Reflection by thinking about the episodes of the show they have been assigned while pondering technology and social media in the near future. Then they are asked to research the future of technology by Googling and reading several articles on the subject, and talking to friends, family and professors to get ideas.

They are asked to imagine that they’ve just been hired as a writer for the show. It’s their job to come up with a storyline for their own episode, but they only have a week to do it or they (fictionally) get fired. They are told to imagine it will be featured in the next season of “Black Mirror.”

Students write a one-page, double-spaced report describing their episode and the characters they imagine starring in it. They discuss what technology is used and how? They think about a scenario involving technology and social media, and take that idea to an extreme. That’s the story.

I read them and select the best ones to publish on our Black Mirror Project website. You will find a collection of creative “Black Mirror” responses there. I think the exercise helps students begin to think about their personal relationship with technology, social media and electronic communication. Some have said it was “eye-opening.”

Q: In what way is Black Mirror a “modern day Twilight Zone,” as the Black Mirror Project website says? Does the show diverge from the Twilight Zone in any noteworthy ways?

I think one of the differences is that “Black Mirror” seems to be set in the near future. To me, that makes it more frightening and plausible because many of the episodes involve scenarios that we are on the verge of experiencing now. While some of “The Twilight Zone” episodes were like this, many were set many years in the future and were often more fantastical than reality-based.

I wanted to show students several episodes of “The Twilight Zone” that could be compared and contrasted with “Black Mirror,” hoping in my research I would find some “Twilight Zone” episodes from more than 50 years ago that had envisioned the future spot on, but I had difficulty finding episodes that I thought would be a good fit. However, the Harvard Political Review article does offer up a lot of interesting points about what the “The Twilight Zone” has meant to our culture.

I do show one “Twilight Zone” episode called “Number 12 Looks Just Like You” that is about the idea of beauty and perfection, which is still very relevant to viewers today.

I think the scenarios that “Black Mirror” presents are warnings about the near future in the same way “The Twilight Zone” warned us about our world. They both were important shows with confrontational, yet helpful messages that we should pay attention to.

Science fiction is prophetic vision.

Eleven University of Mississippi School of Journalism and New Media students selected to be new orientation leaders

Posted on: December 12th, 2018 by ldrucker

Eleven students from the University of Mississippi School of Journalism and New Media have been selected as UM orientation leaders.

Martin Fisher, associate director of admissions with the UM Office of Admissions, helps lead the orientation leader program. He said orientation leaders are trained to assist new students and their families in transitioning to the University of Mississippi – academically, culturally and socially.

“They lead small groups of new students, serve on panels in front of hundreds of family members, and continue to be a resource to their peers beyond the two-day orientation program,” he said. “The transition process is ongoing, and the orientation leaders are critical to that process. Their service to the Ole Miss community impacts thousands each year.”

Fisher said being an orientation leader is a great opportunity to represent the university and develop transferable skills that students can take with them forever.

“My hope is that they enjoy the process of growing through service,” he said.

Orientation leaders from the School of Journalism and New Media include:

  • Susannah Abernathy, an integrated marketing communications major from Longview, Texas
  • Tavia Moore, an integrated marketing communications major from Wiggins, Mississippi
  • Shelby Carrico, an integrated marketing and communications major from Magee, Mississippi
  • Chloe Dwyer, an integrated marketing and communications major from Southlake, Texas
  • Charlie Googe, an integrated marketing and communications major from Saltillo, Mississippi
  • Asia Harden, an integrated marketing and communications major from Greenville, Mississippi
  • Austin Newcomb, an integrated marketing and communications major from Corinth, Mississippi
  • Jessica Shipp, an integrated marketing and communications major from Southaven, Mississippi
  • Andrew Wildman, an integrated marketing and communications/French major from Laurel, Mississippi
  • Karsyn King, a journalism and Spanish major from Monroe, North Carolina.
  • Nick Weaver, a public policy leadership and integrated communications major

Orientation Leader Susannah Abernathy is an active member of the Delta Rho Chapter of Kappa Kappa Gamma, where she serves on the New Member Committee welcoming incoming women. Although she is an IMC major, she also hopes to attend dental school after earning her undergraduate degree.

“Coming from a small town in Texas, I knew very few people when I set foot on campus for orientation,” she said. “I did not have the same session as my other friends, so I hung out with my orientation leader the whole time. She made sure that I felt welcome here and introduced me to two other orientation leaders who were just as kind to me.”

Abernathy said she never expected orientation leaders to be so inclusive. She thought it would be rewarding and a way of “paying forward” the same things her orientation leaders provided for her.

“I believe that orientation leaders are like the welcoming committee to college,” she said. “They are the first people you meet when you get to Ole Miss, and they want to make you feel as comfortable as possible. Not only are they helping with the transition into college, they also genuinely want to be your friend.

“It is my hope that I can lead the incoming Ole Miss students through an orientation that alleviates their fears about college and leaving home, and prepares them for a very smooth transition into college, academically, socially and emotionally.”

Orientation Leader Andrew Wildman is a member of Delta Psi fraternity at St. Anthony Hall. He is also a big fan of food and cooking. He hopes to attend grad school, earn a doctorate in literature and teach at the college level.

“I wanted to become an orientation leader because of just how much I love Ole Miss,” he said. “I have been a lifelong fan of this university. It’s the only place I toured because I knew it was the only place I could call home.”

Wildman said he is excited to represent Ole Miss as an orientation leader and wants incoming freshmen to be excited.

“I am just thankful for the opportunity to show them that they have a home here in the Ole Miss family,” he said. “… The team is such a diverse representation of students from the university . . . I’m excited about the memories that are going to be made with my fellow orientation leaders.”

Orientation Leader Tavia Moore is a transfer sophomore whose activities include “studying, losing sleep, and more studying.” During her free time, she reads, explores Oxford, and spends quality time with friends.

“I don’t have any cliche career aspirations,” she said. “I just want to find a career that makes going to work feel like going to a playground. I want to be able to enhance my creativity while traveling the world and meeting people of all backgrounds and cultures.”

Moore was a student ambassador at her previous college. “My only hope is to build as many relationships within my Ole Miss family as possible,” she said. “I want to be able to recognize people on a first-name basis because I expect to spend the majority of my time interacting and developing those types of relationships with them.”

Orientation Leader Chloe Dwyer is also an ambassador for the School of Journalism and New Media, an Alpha Kappa Psi Business Fraternity executive member and upcoming vice president, a member of the TEDx University of Mississippi planning committee, a member of the Student Activities Association Special Events Committee, and a Alpha Delta Pi member. She said she wants a career in advertising and graphic design.

Dwyer was selected to be an orientation coordinator, which is a second-year orientation leader. She said the selection process is very competitive. They only chose six previous orientation leaders – three boys and three girls.

“When I originally applied to be an orientation leader, I wanted to feel a deeper connection to the university and its people,” she said. “Ole Miss has a large population, and by holding this position, I knew it would break the population down into smaller groups and open up a new way to form relationships with people in our community.

“I wanted to be an orientation coordinator so that I could continue to take the passion I have for Ole Miss and show incoming students what they have to look forward to. Orientation is so special, and I can’t wait to go through the experience again with new faces and stories.”

Dwyer said she has met some of her best friends through orientation. “These friendships mean so much to me, and I know they will last far past my college years,” she said.

Orientation Leader Asia Harden is a staff writer for the Ole Miss Yearbook, a communications intern at the UM School of Business Administration, and the public relations chair of Lambda Sigma Honor Society.

“The root of why I want to apply to be an orientation leader stems from my growing love for this university, its people, and the opportunities it has afforded me,” she said. “As an orientation leader, I want to give back to this wonderful place that I get to call home and share my love of this university with new students to further ensure them that they can find a home in this place as well.”

Harden said each new experience provides an opportunity for growth.

“As an orientation leader, I want to be able to find growth in the challenges, triumphs, and pure joy that comes with the job,” she said. “And I hope that I can be able to lead incoming students down a path of growth as they enter the university as well.”

Orientation Leader Charlie Googe is a sophomore and member of Delta Gamma sorority who dreams of becoming a marketing specialist for Vogue magazine.

“I had an amazing experience when I attended orientation, so I simply want to give other new incoming students the same awesome experience,” she said. “I love this university so much, and I want to also share that love with others, so that they can learn to love it as much as I do.”

Orientation Leader Nick Weaver is a public policy leadership and integrated marketing communications major. He is an ASB senator, a member of Chi Psi Fraternity, an FLL Greek ambassador, and a member of the Oxford Church of Christ. He plans to attend law school.

“Over the past two years at Ole Miss, I’ve met countless people who have taken me in and helped me feel at home here in Oxford,” he said. “These people include students I met at orientation, fraternity brothers, church members, and professors whose classes I’ve taken. Regardless of how I met these people, they all share a special place in my heart. It wasn’t long ago that I moved into Pittman Hall as a nervous, lonely freshman in desperate need of belonging.

“I’m a religious person, and I distinctly remember sitting alone in Paris-Yates Chapel praying that God would send me friends and mentors who would guide me and build me up. In the months following move-in, I was blessed with more loving people around me than I ever dreamed of. Because of this, I have a debt I need to repay.”

As he transitioned from high school to college, Weaver said he received love from students and staff at Ole Miss. Now, it’s his turn to give back.

“My hope is that, as an orientation leader, I can exhibit the same genuine and kind friendship that I received as a freshman,” he said. “I feel a responsibility to give back to the school that’s given so much to me, and this opportunity allows me to do just that.”

Weaver said he hopes to gain a greater understanding of the diversity of students who call Ole Miss home.

“When we get into our normal routine, it feels like we’re only interacting with a limited group of people on campus, but as an orientation Leader, I have the opportunity to talk with everyone and welcome them to such a fantastic university.”

University of Mississippi School of Journalism and New Media graduate wins IRE fellowship

Posted on: December 3rd, 2018 by ldrucker

A University of Mississippi School of Journalism and New Media graduate has won an Investigative Reporters and Editors fellowship.

Bracey Harris, an education reporter with The Clarion Ledger in Jackson, Mississippi, has been named IRE’s first Journalist of Color Investigative Reporting Fellow.

Harris has been with the newspaper since September 2015, according to the IRE website. She previously worked at WLBT News in Jackson as an associate morning producer.

“IRE’s new yearlong fellowship is designed to increase the range of backgrounds, experiences and interests within the field of investigative journalism, where diverse perspectives are critically important,” the IRE website reads. “The 2019 fellowship was open to U.S. journalists of color with at least three years of post-college work experience.”

As part of her fellowship, Harris will explore the effects of school integration on black families in Mississippi, the IRE website reports.

To read more, visit the IRE website.

Journalism and IMC students starting careers with help from Internship Experience Program

Posted on: October 29th, 2018 by ldrucker

“Life changing.” “Incredible.” “Eye-opening.” “Extraordinary.”

A group of University of Mississippi students recently used these words to describe the unique experiences they had this summer that enhanced their career skills and opened doors for their future.

Last month, students met with UM administration, faculty and staff to discuss their experiences as participants in the Internship Experience Program, a special program that prepares and organizes cohorts of Ole Miss students to participate in career internships in Atlanta, New York and Washington, D.C.

Sara “Cookie” White, a senior integrated marketing communications major from Houston, Texas, was among the students who presented at the event.

“This program taught me how to create my own path,” White said. “I feel like I gained a lot of confidence in myself. It really pushed me to be my best and learn on my feet.”

The UM Internship Experience Program offers Ole Miss juniors and seniors an opportunity to gain professional work experience in these major cities while earning academic credit in their fields of study. Students work, with the assistance of university staff, to secure an internship that will give them important professional experience for future job opportunities.

“We envision these programs as a two-way pipeline between these amazing cities and the University of Mississippi,” said Laura Antonow, director of college programs in the Division of Outreach and Continuing Education. “This is a way to aid our students in their transition into successful professional careers after college.”

Students interested in learning about internship opportunities for summer 2019 can stop by an information session anytime between noon and 2 p.m. Wednesday (Oct. 31) at the UM Career Center in Martindale Hall.

In summer 2018, 12 students were selected to participate in the program, with two going to New York, four interning in Washington and six working in Atlanta.

“We start by selecting students that we believe are going to be competitive in these fast-paced cities, those who have a good combination of work experience, academic success and then extracurricular and leadership experience,” Antonow said.

White said she wanted to go to New York to try something new and feel the specialness of the city. As an intern with Allied Integrating Marketing, she got to help major motion picture studios promote upcoming films through screenings and special events.

“I had so many interesting projects and tasks,” White said. “I knew my IMC classes were preparing me for the future.

“When I started the summer, I felt like I had all of this knowledge, but I wasn’t quite sure what to do with it yet. Participating in this internship was a great way for me to apply everything that I have been learning during my time at Ole Miss.”

Shelby McElwain, of Corinth, is a senior art history major who interned this summer with nAscent Art in New York. She was able to help the company research art buys and designs for some of the country’s newest hotels.

“I felt like I was making a difference in the projects that my employer was pursuing this summer,” McElwain said. “They wanted my assistance and opinion. I learned so much.”

Jarrius Adams, a senior public policy and political science major from Hattiesburg, interned with the Congressional Black Caucus in U.S. Rep. Bennie Thompson’s Washington office.

“My time in D.C. changed my perspective going forward,” Adams said. “I learned a lot. I know that I love politics, but I think I can make a greater impact in my community by participating more at the local level. I saw how local politicians make the laws that really affect everyday lives.”

Hailey McKee, of Dyersburg, Tennessee, is a senior public policy and journalism major who had positions in two different offices this summer in Washington, serving as an intern at the Newseum and with U.S. Rep. David Kustoff of Tennessee.

During the presentation, she shared more about some of the more interesting events, hearings, and tasks she participated in over the summer.

“I looked up, and I was taking notes during a Senate hearing about putting American boots on the ground on Mars by 2030,” McKee explained. “There were astronauts in the room who have left the Earth. It was surreal.”

She said she was awestruck passing the Supreme Court and Library of Congress each day on her way to work.

“I wanted to appreciate all the history and significance of the places I was around daily.”

Ryan Granger, a senior IMC major from Pearl, said he chose to intern this summer in Atlanta because of the big city feel that wasn’t too far out of his comfort zone.

As an intern with the Atlanta International Fashion Week organization, he had the chance to help roll out a new collaboration between AIFW and Microsoft Corp. that is providing educational opportunities for Atlanta youth.

“I was working on press releases, preparing media kits and event planning,” he said. “It was cool to get all this real-world exposure to activities that I’ll be doing in my field.

“I learned so much about being able to adapt to the world around me and correctly adjust to whatever I needed to do.”

Granger is hoping that his summer internship will turn into a full-time job after graduation in May.

“Working in this industry would be a great pathway that could open a lot of career opportunities for me,” he said.

Granger said one of his favorite parts of the program was getting to know Ole Miss alumni in the area.

“It was great to hear their perspectives of living in Atlanta versus living in Oxford and appreciating the differences,” he said. “They helped us students see that living in this major city is definitely manageable when you learn the ropes.”

Antonow said the UM Internship Experience program is a special way for alumni to stay connected or to get more connected to the university.

“We’ve been steadily building our relationships with alumni and employers in these cities, and now we are receiving phone calls from past employers asking us when the new batch of Ole Miss interns will be selected,” she said.

The priority application deadline is Nov. 9 for juniors and seniors who are interested in being a part of the summer 2019 cohort of Internship Experience participants.

For more information or to start an online application, visit http://www.outreach.olemiss.edu/internships.

By Pam Starling, from University Communications