School of Journalism and New Media

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Why Ethical Business Is Good Business: Hearst TV leaders speak at Meek School

Posted on: October 4th, 2018 by ldrucker

Fred Young and Hank Price, two past and present top Hearst TV leaders, spoke Monday, Oct. 8 in the Overby Center auditorium. Young discussed “Why Ethical Business is Good Business.”

According to Hearst.com, Fred I. Young, was the senior vice president of News for Hearst-Argyle Television, Inc., before retiring after a distinguished 46-year career. Young served in an advisory and consulting role with the company and its television stations.

He oversaw news operations at Hearst-Argyle TV stations in 26 markets throughout 22 states, according to Hearst.com, as well as the Hearst-Argyle Washington, D.C., News Bureau, which services the company’s television news departments. He had served as vice president of news upon Hearst-Argyle’s formation in August 1997 through the combination of Hearst Broadcasting and Argyle Television, Inc.

In March 2002, Young received a First Amendment Service Award from the Radio-Television News Directors Foundation.

Hearst.com reports that Young joined Hearst Broadcasting in October 1962, serving for 25 years at WTAE-TV, Pittsburgh, as vice president and general manager, news director, and in other news management positions. “During his years there, WTAE-TV received numerous local and national awards for quality programming and community service. He was also instrumental in the original campaign to admit television cameras into Pennsylvania courtrooms,” the website reports.

Young is a past president of the Pennsylvania Association of Broadcasters, from whom he received a Broadcaster of the Year Award. He is also past chairman of the Telecommunications Advisory Committee of Pennsylvania State University, and is a member of the Radio-Television News Directors’ Association. A graduate of Duquesne University, he is also a past president of the Congregation Brothers of Israel in Trenton, New Jersey.

Hank Price is president and general manager of WVTM 13, the Hearst Television NBC affiliate in Birmingham, Alabama. He also serves as director of leadership development for the Meek School of Journalism & New Media.

Before moving to WVTM 13 in January of 2015, Price was president and general manager of WXII 12, Hearst’s NBC affiliate in Greensboro/Winston-Salem, North Carolina. During Price’s tenure, WXII 12 became the region’s dominant source of news and information on all platforms, including television, web and mobile. From 2000 until 2015, Price was also senior director of Northwestern University’s Media Management Center. He is co-author of Managing Today’s News Media: Audience First (Sage, 2015).

Prior to joining Hearst and Northwestern, Price was vice-president and general manager of WBBM-TV, the CBS-owned television station in Chicago. During that time, he was named a “Fifth Estater” by Broadcasting and Cable Magazine for innovative leadership in local news.

Before WBBM, Price spent 12 years with the Gannett Company in a variety of positions, including president and general manager of KARE 11 in Minneapolis, president and general manager of WFMY-TV in Greensboro, N.C., and vice-president for programming, marketing and research at WUSA-TV in Washington, DC.

Price, a native of Gulfport, Miss., worked his way through college at the University of Southern Mississippi, where he is a member of the School of Mass Communications and Journalism Hall of Fame.

Meek School alumnus Ewert to conduct sports reporting workshop next week

Posted on: October 4th, 2018 by ldrucker

Meek School alumnus Terry Ewert will conduct a sports reporting workshop next week at the Meek School of Journalism and New Media.

Students interested in participating in Ewert’s workshop are asked to attend an interest meeting at 3:30 p.m. Thursday, Oct. 11 in Farley 126. The will be asked to commit to covering the Oxford High School football game Friday, Oct. 12, and meeting again early Saturday afternoon. Ewert will share full details at the interest meeting Thursday.

Ewert is a television executive and producer who has received 13 national Emmy Awards; two national Headliner Awards for journalism; and one CINE Golden Eagle for long-form documentary production, according to his LinkedIn bio. As a senior production executive, he oversaw the $100-million production of Olympic Games and an entire network broadcast sports division.

“He loves Ole Miss, sports journalism and our students – not necessarily in that order,” said Dr. Debora Wenger, assistant dean. “He has an expertise that our students crave, and he is generous enough to give up his time. We hope Terry’s advice builds on the instruction students already receive in their classes and allows them to get mentoring from someone other than their professors.”

Ewert is the creator of a documentary series for the Discovery Channel called FutureCar. As an EP and producer, he successfully ran a company that has created and/or produced series and specials for Discovery, Live College Sports for the Big Ten Network, the Olympic Bid Committee for Chicago 2016.

He has directed specials for the Big Ten Network, ABC, NBC, Golf Channel (Michael Douglas & Friends Celebrity Golf) and FSN. The company has also produced digital marketing and promotional videos for clients of Porte Advertising, an ad agency in NYC.

For more information, contact Wenger at drwenger@olemiss.edu.

Crisis management expert says: “Humans first, business second”

Posted on: October 3rd, 2018 by ldrucker

Today, it’s more important than ever for businesses and organizations to have a crisis management plan. And though no one likes to relive a crisis, you can learn from doing so.

In 1982, consumer research specialist Leslie Westbrook was in the “war room” during the Tylenol poisoning scandal that became a textbook case in the field of crisis management. What she learned is still important today. When dealing with controversy, it’s important to put humans first, business second.

Q. Can you take us back to the time of the Tylenol controversy? Where were you working? What was your job position at the time? When did you first hear about this controversy?

A. In 1982, at the time of the Tylenol poisoning, I had already created my consulting firm, Leslie M. Westbrook & Associates, Inc. After graduating from Ole Miss in 1968, I worked for Procter & Gamble for three years, where I was trained in classic consumer research. I then worked for a nationally prominent new product consulting firm for nine years. In 1980, I founded my consulting firm. I am a consumer research specialist/marketing strategist working with primarily Fortune 500 companies.

Joe Chiesa, then president of McNeil Consumer and makers of Tylenol, had been my client at another J&J company. I watched Jim Burke, then CEO of J&J Worldwide and the parent company of McNeil, announce on television that J&J would no longer make capsules (Too easy to tamper with. Who knew?)

All Tylenol capsules were being pulled off the shelves. Seven people had died as a result of Tylenol, which had been tampered with, and J&J did not want any more harm to their customers. They were cooperating with authorities, shutting down Tylenol capsule plants, interviewing employees . . . until the mystery was solved.

I was so impressed, so touched that the CEO of a major international consumer company was willing to lose millions in order not to hurt any more people. I wrote to Joe Chiesa to volunteer my services in any way needed. I volunteered to do their consumer research to help Tylenol, no charge. They had already done so much. I was summoned to Ft. Washington, Pennsylvania, McNeil headquarters, for a meeting with the director of market research.

I was hired (they never accepted my offer to volunteer) to be the consumer specialist to work with the Tylenol Team (the war room) to stage a Tylenol comeback. I worked with R&D as they began to develop safety packaging for current Tylenol tablets (capsules were gone) and future Tylenol line extensions to replace the Extra Strength Capsule: what it must look like, how it should be described and named … to develop trust and confidence.

R&D also was charged with replacing the much-preferred capsule form vs. tablets for Extra Strength. (They) preferred it to be shaped like a capsule for swallowability, but it must be pure white like tablets (compressed powder) to visually communicate that it “cannot be tampered with.” (Decisions had to be made about) form, nomenclature, how to motivate capsule purchasers to buy Extra Strength Tylenol again … in this new form. The caplet form was born, along with Triple Safety Sealed packaging. It changed the consumer landscape forever.

Q. For those who may not be aware of what happened, can you give us a bit more background?

A. In September 1982, seven people in the Chicago area mysteriously died. It was discovered that each of the seven (random, not related) had taken Tylenol Extra Strength capsules. Police and FBI confiscated the Tylenol from all seven homes and the stores where these were bought.

Forensics discovered that the capsules had been tampered with: capsules opened, active ingredient powder removed and replaced with cyanide powder. J&J ran full-page ads not only in Chicago papers but in all major papers around the country.

Read the recent New York Times article about the Tylenol controversy.

Tylenol Extra Strength Capsules were pulled off every retail shelf around the country. All Tylenol Extra Strength Capsule manufacturing plants were shut down and scrutinized. All Tylenol ES capsule packages were sent to a central location for tedious examination to see if any other capsules were tainted. There was a massive manhunt, search for a “madman” who was behind the poisonings.

Q. What were some of the strategies that you helped implement to turn this controversy around? It seems it took strategic thinking to prevent the company from being distrusted after the controversy? Can you talk a little bit about your team’s action plan?

A. Burson-Marstellar PR Agency, founded by our own Harold Burson (another Ole Miss graduate), was already working for several J&J companies. The firm was hired to handle what is now called “crisis management.”

Jim Burke, J&J CEO, worked closely and directly with the agency. He set the parameters: totally transparent, no waffling, only straight talk. Key was also to promote the actions: All Tylenol capsules removed from all retail shelves … $100 million loss in one day.

Consumers were to take any Tylenol ES capsules to any local grocery/drug to turn in (back to J&J for examination) and given a choice:

1. Refund (no sales receipt necessary), which was given as a coupon for store credit to buy anything (or)
2. Full bottle of Tylenol ES Tablets (white compressed powder/no tampering)

The news coverage was all positive due to the unfathomable humanitarian non-profit-oriented approach taken by J&J. I tested various approaches/ads/PR articles to guide J&J and Burson in the selection of the most positive, most reassuring and viable.

I was working closely with R&D on a fast-track to get the new form (caplet) and new Safety Seal Packaging in the market. I conducted focus groups in the Chicago area first, three months after the poisonings, to assess consumer attitudes toward Tylenol, J&J.

Trust was building. Consumers responded very favorably to the company’s open, transparent, humanitarian approach. We eventually conducted these focus groups around the country.

Q. The Tylenol controversy is now a textbook case for marketing and public relations classes. What do you think marketing executives learned as a result of this problem that they now teach students about?

A. Crisis management is now an industry. Crisis management is taught in universities. Crisis management agencies have proliferated. In my experience, and in my observation of corporations, when a consumer crisis occurs (and there have been many over the 36 years since Jim Burke was a human being first), no one has even attempted to follow Jim Burke. The vast majority of corporations only focus on the Bottom Line … profit, stock prices, no transparency. It is shameful.

Jim Burke was a human first, a businessman second.

In the end, Tylenol staged an unprecedented comeback and went on to far surpass the original profit projections for Tylenol ES capsules. So, J&J won on all levels.

It is heartbreaking for me to see how all subsequent CEOs of J&J have not followed the “Burke Playbook” for crisis management.

Q. What did you learn personally or take away from your experience of being involved?

A. First, I was privileged to see from the inside how dedicated all of J&J and McNeil were to the Johnson & Johnson Credo … Putting the people we serve first (www.jnj.com/credo) … Shareholders (profit) last.

>Jim Burke became and still is my hero. I have never met, worked with or read about any corporate head with his integrity and beliefs. It was an honor to work with him, the Tylenol team.

For years, I worked with the J&J family of companies. I was recommended by my clients at McNeil to other J&J companies. When I began to experience a change in the mentality/work ethic/attitudes of various J&J company management persons … less humanistic, less ethical … I stopped taking J&J clients.

Ms. Westbrook’s responses were lightly edited.

By LaReeca Rucker

UM journalism graduate perfects skills behind the scenes of ESPN Network

Posted on: September 27th, 2018 by ldrucker

Born and raised an Ole Miss fan, 2016 graduate Catherine Carroon followed generations of family members to Rebel Nation before beginning her career in the world of sports through the University of Mississippi’s School of Journalism and New Media.

Although she was not 100 percent set on Ole Miss, she said she decided to attend the university due to its impeccable journalism program.

Carroon embarked on her journalism journey her freshman year; however, she quickly switched her major to the school’s integrated marketing communications program.

The decision to switch career paths came from her passion for sports. She said she knew she didn’t want a career in sports writing, but since the school did not offer sports marketing, IMC became the best decision.

“I thought [IMC] would be the closest thing to get me near that track,” Carroon said.

While attending the university, Carroon had her first taste of experience through ESPN as a “runner” for College Gameday. That behind-the-scenes experience influenced her to hone in on sports operations.

“ESPN was one of those things I always thought ‘there is a one-in-a-million special person’ who would get the job there,” Carroon said. “I never thought it would be obtainable.” Photo courtesy of Carroon.

Carroon furthered her skill set in sport operations by working in the university’s control room—an operations sports program run by ESPN for a majority of SEC universities.

Upon graduation, Carroon said she was unsure what her next steps would be. However, one of the coordinating producers, Meg Aronowitz, sent a mass email to all the SEC control rooms regarding an operations internship in Bristol, Connecticut.

One of the ESPN control room contacts informed Carroon and encouraged her to apply, she said.

“ESPN was one of those things I always thought ‘there is a one-in-a-million special person’ who would get the job there,” Carroon said. “I never thought it would be obtainable.”

Now as a operations coordinator in her third year at the network, Carroon said she can link the framework of her success back to her Ole Miss experiences.

Although her classes in sports and journalism taught her educational information she uses day to day, Carroon credits her time at the university’s control room for her hands on experience in sports. From interacting with producers to handling film, the experience gave her a bird’s eye view on how to work in sports operations.

Carroon has covered a plethora of sports since her stint at ESPN. From the Sunday night MLB package to working on Olympic Sports, there aren’t many sports the young journalist hasn’t covered.

By Talbert Toole, lifestyles editor of HottyToddy.com. 

Students explore the world through Meek School’s Global Communication Day

Posted on: September 25th, 2018 by ldrucker

Meek School students recently got the opportunity to explore the world when they participated in Global Communication Day Sept. 20 at the Meek School of Journalism and New Media. Students were invited to learn about opportunities to travel abroad and explore.

Zenebe Beyene, a professor and director of international programs, said the event was intended to inform students about opportunities available to them.

“The event (was) not only about study abroad; it is about internships, jobs, etc. at the international context,” he said. “For example, we (had) signed an MoU with a Jerusalem based institute that would provide internships for journalism majors or anyone who would like to write and publish stories.”

While the event was mainly for students, Beyene said it didn’t exclude adults who can study in a number of places. He also hopes it was a way of connecting other professors who could collaborate internationally on research projects.

“One of the plans I have is joint research projects with instructors and staff in other countries,” Beyene said. “There are so many interesting research projects in other countries. So, we can collaborate.

“For example, in some countries, a very serious alcohol consumption is affecting their workforce, or in others, traffic accidents are killing the workforce. How can we engage in joint research projects that would target the issues in a coordinated manner (IMC/journalism)? What kind of communication strategy would be effective to tackle such kind of issues in those countries?”

Beyene said the event was an opportunity for students to learn more about the exciting opportunities that are available to them.

Study Abroad Advisor, Rock Ford, briefs students about opportunities to travel and study abroad.

“They will be motivated to go out, explore and learn,” he said, adding that he hopes students learned that traveling abroad and learning in a new environment will significantly contribute to their professional and personal development.”

Meek School professor and grad featured on MSNBC

Posted on: September 17th, 2018 by ldrucker

Check out this video of Curtis Wilkie, a Meek School of Journalism and New Media Overby Fellow and associate professor of journalism. Meek School graduate Adam Ganucheau, who is now a reporter at Mississippi Today, is also featured.

Link: https://www.msnbc.com/morning-joe/watch/curtis-wilkie-i-resent-trump-s-attacks-on-the-media-1320532547611?v=railb&

From Mississippi to Wisconsin: A Meek School graduate’s journey to the Green Bay Packers

Posted on: September 15th, 2018 by ldrucker

Becoming a book editor had always been a dream for recent Meek School graduate Hannah Fields. However, fate worked its way into her life to lead her down a different career path.

Originally from Jonesboro, Arkansas, Fields moved to Clinton, Mississippi, where she obtained her bachelor’s degree in English writing at Mississippi College (MC) with hopes of landing a job among book editors in Nashville.

Before attending The University of Mississippi, Hannah Fields received her bachelor’s degree in English writing at Mississippi College in Clinton, Mississippi. Photo courtesy of Hannah Fields.

She searched for jobs in the publishing industry, but came up empty handed. She said she learned that lack of networking gave her a setback chasing her editorial dream. With her background in English writing, Fields was able to land a job as a sports columnist for Rantsports.com—a professional and college sports website—which allowed her to sustain a living in her new city.

“I was covering the Tennessee Titans and some SEC football,” she said.

Before landing the job as a sports columnist, she said she never really had a passion for football until she was introduced to the sport while attending MC. Realizing the popularity of the sport within her friend group, Fields had to jump on board if she wanted to spend quality time with her friends.

“I didn’t know a lot about [football],” she said, “But when I started writing that sports column it reinforced this idea that I wanted to work in sports.”

While reading Paul Finebaum and Gene Wojciechowski’s book, “My Conference Can Beat Your Conference,” Fields started to regret not attending an SEC school with her newfound love for football. She said she wasn’t going to make a career out of her sports column, and becoming a homebody while writing allowed depression to creep in. She realized she needed to make another career change.

Fields said she gained the confidence to follow her new passion after becoming more sports-confident.

“I said ‘I know enough to write this sports column, so why don’t I know enough to work for an [NFL] team?’” she said.

Steps In the Right Direction

Leaving the Music City behind, Fields was on a search for not only a graduate program to further her newfound career, but one with a football program she could grow to love and support.

After looking at several SEC schools with programs in the journalism field and competitive football teams, it was only natural she chose The University of Mississippi since her sister attended Rebel Nation for her undergraduate degree.

“I knew Oxford and the campus,” she said. “Then Ole Miss also had integrated marketing communications (IMC), which turned out to be the perfect fit for what I wanted to do…plus it got me back to Mississippi.”

Hannah and her mother Karon Fields at Lambeau Field Atrium, the home of the Green Bay Packers. Photo courtesy of Hannah Fields.

Fields visited the Meek School of Journalism and New Media to sit in on a variety of IMC classes, including mobile and social media marketing, which cemented her decision to attend Ole Miss.

Fields thoroughly immersed herself in the program by writing class papers on women in sports, said Chris Sparks, associate professor of IMC.

“She is a great example of someone who sets a goal and goes after it,” Sparks said. “She decided she wanted to be in sports marketing at the beginning of her first year in the graduate program at the Meek School of Journalism and New Media and committed to making it happen.”

Sparks said Fields is an excellent example of someone who not only followed her dream but made it happen.

Fields graduated from the IMC program in May 2018 with the goal of being a social media coordinator for an NFL team in sight. Upon graduation, Fields applied for a position with the NFL Green Bay Packers through teamworkonline.com—a website designated to connect people to sports jobs with professional sports teams.

Having experience through an internship with the WNBA Atlanta Dream, along with her background in writing, Fields expertly landed the job. She now had her foot in the door working her dream job in the NFL.

The Vince Lombardi Trophy is awarded each year to the Super Bowl winner. The trophy is named in honor of NFL coach Vince Lombardi, who led the Green Bay Packers to victories in the first two Super Bowl games. Photo courtesy of Hannah Fields.

Now as the e-commerce marketing intern for the Packers, Fields assists with promotional marketing for the Packers Pro Shop—the official retail store of the National Football League’s Green Bay Packers since 1989. She said she has mostly been writing copy for products, emails and social media.

“Hopefully this will be a launching pad from which I can do what I want to do, which is social media,” she said.

Reminiscing Over Her Roots

Although she’s on track in her dream field, Fields said there are many things she does miss about the South and Mississippi, such as the southern hospitality.

She said Southerners like herself are known for being extroverts, which seems to be lacking in her new Midwestern home.

Wisconsin might be known for its cheese and dairy, but according to Fields, midwesterners do not relish in starches, carbs and savory delights like their southern neighbors. She said the difference in food variety was something she expected when she made the move to the cheese state, but she didn’t realize it was something that would be so drastically different.

“Little stuff like food… you don’t realize is unique to where you live until you move out of [your state],” she said.

Fields might miss the warm temperatures, sweet tea and foods indicative to Mississippi, but she said she’s excited to embark on a new journey to achieve her goals as a social media coordinator in the NFL.

By Talbert Toole, Hotty Toddy lifestyles editor.

Meek School student enters Ole Miss nearly 7,000 Miles away from family in Tokyo

Posted on: September 15th, 2018 by ldrucker

The freshman experience at Ole Miss is a one-of-a-kind adventure most have the opportunity to share with their mothers and fathers. However, Meek School student Madeline Quon will have to share the newest chapter of her life from across the globe as her parents Shannon and Elizabeth and brother, Jackson, settle into Tokyo for their second stint.

The Quon family has strong ties to Ole Miss. It began when Elizabeth’s father, Greg Doiron, attended Ole Miss in the 1970s. Elizabeth followed the tradition and began her undergraduate degree in 1996 where she met her husband, Shannon Quon.

(From left to right): Elizabeth Quon, Jackson Quon and Madeline Quon at one of their favorite places in Tokyo—Cinnamon’s. Photo courtesy of Elizabeth Quon.

Although the path to Ole Miss looked like an obvious one for Madeline, her mother said she ventured across the country visiting several universities before finalizing her decision. Madeline eventually made her way to the Harvard of the South where she was able to scope out what would become her college of choice.

“First and foremost, it just felt the most like home to me,” Madeline said regarding her decision to attend Ole Miss.

Madeline was born in Oxford but never actually spent much time in the city. However, she knew it would be a good decision to attend Ole Miss because she has other family nearby.

“Knowing that my parents and brother are going to be in Japan, it will be nice to know that my grandparents are in New Orleans and cousins in Olive Branch,” she said.

With her family a far 6,782 miles from Oxford, Madeline said she looks at it as an opportunity to gain independence.

“If I have a problem I have to learn to solve it myself,” she said. “I can learn how to get out into the adult world.”

Madeline was able to move onto campus earlier than most students due to her acceptance into the Sally McDonnell Honors College. As her mother helped her move into her residence hall, they both knew it would not be until Christmas before the two would see each other face-to-face.

Saying Goodbye

Elizabeth Quon left Tuesday morning on a flight back to Japan. Madeline said the feeling of her family being gone would not hit her until she realizes her mother cannot immediately respond to a text message or phone call.

The Quon family lived in Japan due to Shannon’s job he had in 2011. During that time, Madeline and her mother both recall the Great Sendai Earthquake that ignited a nuclear accident. It caused the family to move back to the U.S.

“I don’t think it really hit me how serious of a problem it was at the time until [officials] said there was radiation,” Madeline said.

As the Quon family separates and begins new chapters of their lives, all are excited for the adventure that will ensue. Madeline said she is excited to attend the Meek School of Journalism and New Media where she plans to receive a degree in print journalism in hopes to one day work for the New York Times.

Elizabeth said she will have a hard time leaving her daughter behind, but she is excited to return to a country that has essences of the South.

“[Tokyo] has the humidity and it has the wonderful welcoming culture full of traditions. Even though it is a foreign country, it is very familiar feeling when you are there,” she said.

By Talbert Toole, lifestyles editor of Hotty Toddy.

Meek School continues to experience growth

Posted on: September 15th, 2018 by ldrucker

OXFORD, Miss. – The Meek School of Journalism and New Media continues to experience significant growth. Enrollment increased 5.6 percent, growing from 1,557 students in fall 2017 to 1,644 this year. The Bachelor of Science in Integrated Marketing Communications accounted for much of this growth, with an 11.7 percent increase in enrollment.

The university experienced strong growth across a number of graduate and undergraduate programs.

“The desire to maintain excellence and a caring environment within our academic programs led us to add faculty and staff in such areas as our Meek School of Journalism and Patterson School of Accountancy,” said Noel Wilkin, UM provost and executive vice chancellor. “We also have added new programs to be responsive to the changing national economy and emerging fields.”

The University of Mississippi enrolled 23,258 students across its six campuses for fall 2018 – fourth-highest enrollment in the university’s history – while its first-year retention rate climbed to 86 percent, second-highest in school history.

Total 2018 enrollment reflects a 2.2 percent decrease from last year. At the same time, the university continues to rank among the nation’s fastest-growing universities, according to The Chronicle of Higher Education, as national demographic trends have produced a 5.2 percent decrease in the number of college and university students across the country since 2010.

During a decade of unprecedented growth, the university has adopted a series of progressive steps to manage growth to maintain the quality of the student experience and the expected level of service. As a result, the university is attracting a higher proportion of well-prepared students to its excellent academic programs while maintaining its commitment to access.

“We are seeing the benefits of a number of investments and strategic choices made in recent years to assure a stellar academic and campus life experience for students,” Chancellor Jeffrey S. Vitter said. “Students at the University of Mississippi study in high-quality academic programs, bolstered by an academic support system that enables them to stay on track, graduate and compete effectively in today’s global job market.”

Another Accomplished Freshmen Class

This year’s freshman class of 3,455 students delivers on several indicators that reflect the university’s ongoing focus on academic excellence. Over the last five years, the average ACT score has increased from 24.1 to 25.1. Likewise, the average GPA has grown from 3.46 in fall 2013 to 3.57 – a testament to the outstanding programs created by UM faculty that attract high-quality students.

This year’s first-time students include 84 class valedictorians, 48 salutatorians, 96 student body presidents, 100 Eagle Scouts and nine Girl Scouts who achieved the Gold Award, the organization’s highest youth honor.

The university continued to attract high-achieving students from across the state and nation.

This fall, the Sally McDonnell Barksdale Honors College enrolled a record 1,605 students, a 7.2 percent increase over last year’s class and more than double the enrollment of 781 students from fall 2008. This includes 416 new Honors College enrollees, with 55.8 percent of them Mississippi residents.

The Honors College class posted an average ACT of 31.5 and an average high school GPA of 3.98.

The Provost Scholars program, which recruits and rewards high-achieving students with special seminars, workshops and other academic opportunities, has enjoyed significant growth from 394 students when the program was established in 2010 to 2,704 scholars this fall.

The freshman class also includes seven Stamps Scholarship recipients, among the largest and most prestigious scholarships in the state. Funded through the Stamps Family Charitable Foundation, the 13th class of Stamps Scholars includes 230 students nationwide selected from almost 300,000 applicants. UM is among only 41 universities nationally that is able to admit Stamps Scholars.

Along with exceptional scholars, the university attracts students uniquely interested in being campus leaders in the short term and state, national and global leaders in the long term, said Brandi Hephner LaBanc, UM vice chancellor for student affairs.

“The Ole Miss experience provides flagship academic programs coupled with personalized and transformative engagement programs where students develop holistically and excel as leaders,” Hephner LaBanc said.

Supportive Environment Resulting in Higher Retention and Graduation

The university’s focus on investing and fostering a supportive academic environment continues to return great dividends. With efforts to help new students adjust to college life and achieve success, including programs such as the First Year Experience and FASTrack, student retention remained near record levels, with 86 percent of last year’s first-time students returning to continue their studies this fall.

Retention rates have climbed steadily since 2015, when student retention efforts and programs were combined within the Center for Student Success and First Year Experience. In addition, the university took steps to enhance coordination across all first-year programs and collaborate on piloting new ideas.

The center provides academic advising to about 80 percent of the freshman class and other students who have not declared a major, and it coordinates several first-year student experience initiatives. The center also offers resources targeting the needs of approximately 1,300 students who are veterans of the military or their dependents.

“Enrollment is not simply about attracting more students; it is about helping students at all levels of personal and academic preparation succeed (and) first-year retention is the primary indicator of a university’s ability to do this,” Hephner LaBanc said. “Through our myriad academic, residential and leadership communities, our students find meaningful connections with faculty and staff, resulting in unparalleled levels of support and a true sense of care and community.”

The university also recently recorded its highest-ever five-year graduation rate and anticipates similar gains for the six-year graduation rate when it is announced later this fall. That graduation rate data will be fueled in part by a distinction for the Class of 2018, which earned 910 degrees in STEM fields – the highest number of STEM degrees ever conferred by the university.

Since 2013, STEM degrees awarded by the university have increased 117 percent.

The Mississippi University of Choice

A clear majority of Ole Miss students, 58.3 percent, are residents of Mississippi, representing 221 high schools across all the state’s 82 counties. At the same time, the university continues to attract a geographically diverse student body as nonresident students, who make up 41.7 percent of the student body, come from all 50 states, the District of Columbia and 90 foreign countries.

For the Oxford and regional campuses, minority enrollment totals 4,821 students, or 23.6 percent. African-American enrollment totals 2,559 students, or 12.5 percent of overall enrollment. The university experienced a 6.3 percent increase in the number of African-American transfer students.

The university’s focus on investing and fostering a supportive academic environment continues to return great dividends. With efforts to help new students adjust to college life and achieve success, including programs such as the First Year Experience and FASTrack, student retention remained near record levels, with 86 percent of last year’s first-time students returning to continue their studies this fall. Photo by Robert Jordan/Ole Miss Digital Imaging Services

Enrolling for a Healthier Mississippi

Enrollment at the University of Mississippi Medical Center saw a 1.7 percent decrease to 2,840 students, but the UM School of Medicine enrolled its largest class ever. After opening its new building last August, the school has enrolled 165 first-year medical students, up from 155 last year.

In only its second year, the John D. Bower School of Population Health’s enrollment grew from five students to 24. One of only three population health schools in the United States, it has been designed to offer new strategies and capacity to improve health status of Mississippians.

“We are working hard to grow the physician workforce in Mississippi,” said Dr. LouAnn Woodward, UM vice chancellor for health affairs and dean of the medical school. “As we graduate more students, we’re also proud of the fact that we are among the most effective schools at retaining our medical graduates to practice in-state, ranking sixth in the nation.”

Continued Academic Growth at All Levels

 

The Patterson School of Accountancy continues to offer innovative graduate programs that reflect the university’s commitment to the future of the audit and tax professions. Enrollment in accountancy graduate programs has skyrocketed 66 percent, thanks in part to two new degrees developed in partnership with KPMG in the high-growth field of data analytics.

The Master of Accountancy and Data Analytics and the Master of Taxation and Data Analytics both require 30 credit hours to complete and are the only programs of their kind in the state.

For eight consecutive years, the school’s undergraduate, master’s and doctoral degree programs have been ranked among the nation’s top 10 by Public Accounting Report.

The university’s biomedical engineering program, in its second year, also has experienced meteoric growth, with 105 students, three new full-time faculty positions and a new School of Engineering dean, David Puleo, who is a biomedical engineer.

This program capitalizes on existing strengths to prepare engineering students to meet the expected demand in biomedical industries in Mississippi and across the nation. It also will provide additional human resources for the practice of medicine and to address public health issues.

“The rapid growth of our biomedical engineering program demonstrates the desire for this discipline in Mississippi and for the application of engineering principles to drive discovery of new knowledge in the life sciences and development of advanced biomedical technologies,” Puleo said.

“In addition to enhancing the state’s biomedical device workforce with top-notch students, the collaborative nature of the discipline will promote interaction between departments within the school, across the Oxford campus and with the Medical Center in Jackson.”

Construction crews have reworked the roundabout in front of Guyton Hall to align with Guyton Place and Magnolia Drive. The new design, which opened Aug. 10, allows for a safer roadway for pedestrians and motorists. Photo by Marlee Crawford/Ole Miss Digital Imaging Services

Building for the Future

To enable academic excellence and enhance the campus environment, the university is managing $709 million in building projects planned or underway across its campuses, including renovations and construction of new facilities. Just days before the fall semester commenced, the Oxford campus opened a new pedestrian plaza and street improvements in front of Guyton Hall, home to the School of Education, to improve access and safety.

Several major projects are scheduled to be completed in the new academic year, including the expansion and renovation of the Ole Miss Student Union. The $59 million project increases the Student Union’s size from 97,000 to 173,000 square feet, adding space for student government offices, a ballroom and an expanded food court, which opened last fall.

When renovations are complete in early 2019, Paul B. Johnson Commons East will house Developmental Studies and the Center for Student Success and First Year Experience. University and Public Events will be housed on the second floor, alongside three renovated event spaces.

Other projects on tap for completion in 2019 include the 121,000-square-foot South Campus Recreation and Transportation Hub, which also will house the William Magee Center for Wellness Education. In addition, renovation work is underway on Garland, Hedleston and Mayes, which will accommodate the School of Applied Sciences.

For more information on enrollment and programs at UM, go to http://www.olemiss.edu.

Story and information from University Communications.

Applications now being accepted for Spring 2019 Capital Semester program in Washington, D.C.

Posted on: September 14th, 2018 by ldrucker

The Fund for American Studies is now accepting applications for the Spring 2019 Capital Semester program in Washington, D.C. The spring program will be focused on international affairs and public policy. Capital Semester is sponsored by The Fund for American Studies and provides 12 academic credits from George Mason University.

Mary Stankus, director of recruitment and admissions, said the early application deadline is Oct. 5. Students who apply for this deadline will receive a 5 percent discount on their tuition balance and priority consideration for scholarships. The final deadline is Nov. 9.

This comprehensive program includes internship placements in the fields of international affairs and public policy, courses for 12 academic credits through George Mason University, career development activities, site briefings and lectures led by foreign and domestic policy experts, and furnished housing in the Capitol Hill neighborhood of Washington, D.C.

PAST INTERNSHIP SITES – INTERNATIONAL AFFAIRS AND PUBLIC POLICY
• Atlas Economic Research Foundation
• Capitol Hill and Congressional Offices
• Center for European Policy Analysis
• Center for Strategic and International Studies
• Congressional Hispanic Leadership Institute
• Council on Hemispheric Affairs
• Foreign Embassies
• Peace Corps
• U.S. Department of the Treasury
• Women in Government
• World Vision

PROGRAM COMPONENTS
Internships – Competitive placements with international affairs organizations, government agencies, congressional offices, policy groups and non-governmental organizations
Housing – Roommate matching and furnished Capitol Hill apartments in the heart of D.C.
Classes – Full-time course load with credit provided through George Mason University, including courses on international economic policy and constitutional interpretation
Guest Lectures + Exclusive Site Briefings – With Washington’s top foreign policy and economics experts, including visits to the State Department and Capitol Hill
Professional Development + Networking – Mentoring and career building activities, as well as interaction with seasoned professionals and student leaders from around the world
Scholarships – Generous scholarships are awarded based on merit and financial need and over 75% of students receive scholarship funding

Visit www.DCinternships.org/Alumni to read more testimonials from past program participants. For more information, visit www.DCinternships.org/CS or contact Stankus at mstankus@tfas.org or 202.986.0384.