Becoming a book editor had always been a dream for recent School of Journalism and New Media graduate Hannah Fields. However, fate worked its way into her life to lead her down a different career path.
Originally from Jonesboro, Arkansas, Fields moved to Clinton, Mississippi, where she obtained her bachelor’s degree in English writing at Mississippi College (MC) with hopes of landing a job among book editors in Nashville.
She searched for jobs in the publishing industry, but came up empty handed. She said she learned that lack of networking gave her a setback chasing her editorial dream. With her background in English writing, Fields was able to land a job as a sports columnist for Rantsports.com—a professional and college sports website—which allowed her to sustain a living in her new city.
“I was covering the Tennessee Titans and some SEC football,” she said.
Before landing the job as a sports columnist, she said she never really had a passion for football until she was introduced to the sport while attending MC. Realizing the popularity of the sport within her friend group, Fields had to jump on board if she wanted to spend quality time with her friends.
“I didn’t know a lot about [football],” she said, “But when I started writing that sports column it reinforced this idea that I wanted to work in sports.”
While reading Paul Finebaum and Gene Wojciechowski’s book, “My Conference Can Beat Your Conference,” Fields started to regret not attending an SEC school with her newfound love for football. She said she wasn’t going to make a career out of her sports column, and becoming a homebody while writing allowed depression to creep in. She realized she needed to make another career change.
Fields said she gained the confidence to follow her new passion after becoming more sports-confident.
“I said ‘I know enough to write this sports column, so why don’t I know enough to work for an [NFL] team?’” she said.
Steps In the Right Direction
Leaving the Music City behind, Fields was on a search for not only a graduate program to further her newfound career, but one with a football program she could grow to love and support.
After looking at several SEC schools with programs in the journalism field and competitive football teams, it was only natural she chose The University of Mississippi since her sister attended Rebel Nation for her undergraduate degree.
“I knew Oxford and the campus,” she said. “Then Ole Miss also had integrated marketing communications (IMC), which turned out to be the perfect fit for what I wanted to do…plus it got me back to Mississippi.”
Fields visited the School of Journalism and New Media to sit in on a variety of IMC classes, including mobile and social media marketing, which cemented her decision to attend Ole Miss.
Fields thoroughly immersed herself in the program by writing class papers on women in sports, said Chris Sparks, associate professor of IMC.
“She is a great example of someone who sets a goal and goes after it,” Sparks said. “She decided she wanted to be in sports marketing at the beginning of her first year in the graduate program at the Meek School of Journalism and New Media and committed to making it happen.”
Sparks said Fields is an excellent example of someone who not only followed her dream but made it happen.
Fields graduated from the IMC program in May 2018 with the goal of being a social media coordinator for an NFL team in sight. Upon graduation, Fields applied for a position with the NFL Green Bay Packers through teamworkonline.com—a website designated to connect people to sports jobs with professional sports teams.
Having experience through an internship with the WNBA Atlanta Dream, along with her background in writing, Fields expertly landed the job. She now had her foot in the door working her dream job in the NFL.
Now as the e-commerce marketing intern for the Packers, Fields assists with promotional marketing for the Packers Pro Shop—the official retail store of the National Football League’s Green Bay Packers since 1989. She said she has mostly been writing copy for products, emails and social media.
“Hopefully this will be a launching pad from which I can do what I want to do, which is social media,” she said.
Reminiscing Over Her Roots
Although she’s on track in her dream field, Fields said there are many things she does miss about the South and Mississippi, such as the southern hospitality.
She said Southerners like herself are known for being extroverts, which seems to be lacking in her new Midwestern home.
Wisconsin might be known for its cheese and dairy, but according to Fields, midwesterners do not relish in starches, carbs and savory delights like their southern neighbors. She said the difference in food variety was something she expected when she made the move to the cheese state, but she didn’t realize it was something that would be so drastically different.
“Little stuff like food… you don’t realize is unique to where you live until you move out of [your state],” she said.
Fields might miss the warm temperatures, sweet tea and foods indicative to Mississippi, but she said she’s excited to embark on a new journey to achieve her goals as a social media coordinator in the NFL.
By Talbert Toole, Hotty Toddy lifestyles editor.